SHENZHEN, China--(BUSINESS WIRE)--TCL, one of the fastest growing TV brands in China which recently won the CES Innovation Award 2016, has launched the world’s first QUHD TV Series at Consumer Electronics Show (CES) 2016, representing its leading position in the area of display technology.
Equipped with multiple top display technologies and innovative industry design, QUHD TV is a high-end product category with unique Quantum Dot technology which far exceeds UHD TVs in terms of display effects, definition and color purity. Apart from higher-standard technologies such as Quantum Dot display materials, Wider Color Gamut (WCG), black crystal panel and High Dynamic Range (HDR), QUHD also uses supreme home entertainment technologies and top hardware configurations such as Harman/kardon speakers and the smart system to bring the ultimate home entertainment experience to consumers.
“To pursue an innovation-driven growth, TCL has been dedicated to the research and development of advanced display technologies, and the QUHD TV series are the latest achievement of these ongoing efforts,” said Warren Wang, General Manager of TCL Overseas Business Center. “We believe that the QUHD product line will make good on TCL’s promise to build a more complete industry chain and help increase its market value in global expansion. In the future, we plan to expand our QUHD TV line to include more consumer-oriented products and create the strongest high-end portfolio across the market.”
As a leader in display technology, TCL has gained attention worldwide with its achievements in massive smart applications and robust content in QUHD TVs. Aimed at bringing the cinematic experience into the home for its QUHD users, TCL will continue to offer more functional and interactive features in the products. After a successful launch of H9700 and H8800, TCL is introducing Cityline (C1), a primary product of the QUHD portfolio globally in the first half of 2016.
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About TCL Multimedia
Headquartered in China, TCL Multimedia Technology Holdings Limited (HKSE stock code: 01070) is one of the leading players in the global TV industry, engaged in the research and development, manufacturing and distribution of consumer electronic products. Through a new product-and-user-oriented business model that focuses primarily on a “double +” strategy which includes “intelligence + Internet” and “products + services” as the main direction, TCL is striving to become a “global entertainment technology enterprise” that provides integrated entertainment solutions to customers.
