HOT TOPIC: Super Bowl 2016

NEW YORK--()--The following is a recap of stories on Business Wire related to Super Bowl 2016:

CHICAGO--New Market Track Study Finds Advertisers Target “Always-Connected” Shopper for Super Bowl® 50 Source: Market Track

REDWOOD CITY, Calif--YuMe Survey Shows Super Sunday Offers Cross-Screen Opportunities to Target Hispanic Consumers Source: YouMe

LOS ANGELES--Doritos and Its Dogs Create Most Likeable Ad in Its Final Year of Crashing the Super Bowl, According to Ace Metrix Source: Ace Metrix

BOSTON--Facebook Led Super Bowl In-Game Viewership While YouTube Dominated Post Game Source: Visible Measures

COLUMBIA, Md.--TurboTax Named Winner in Merkle’s 3rd Annual Digital Bowl Report Source: Merkle

SANTA CLARA, Calif.--Super Bowl Security Team Scores Big with Mutualink’s Real-Time Communication and Collaboration Technology Source: Mutualink, Inc.

SAN DIEGO--Jack in the Box® Issues Declaration of Delicious, Commits to Giving Away One Million Burgers Source: Jack in the Box Inc.

NAPLES, Fla.--With ACI Worldwide, Domino’s Delivers Next-Generation Payments Experience During Sunday’s Big Game Source: ACI Worldwide

LOUISVILLE, Ky.--Papa John’s Backs Up Gold Standard with “Quality Guarantee” Launch at Super Bowl 50 Source: Papa John's International, Inc.

McLEAN, Va.--Hyundai 'First Date' Wins 28th Annual USA TODAY Ad Meter Source: USA TODAY

IRVINE, Calif.--Taco Bell® Finally Unveils the Worst Kept Secret: It’s the Quesalupa Source: Taco Bell

ATLANTA--Marvel’s Ant-Man and The Incredible Hulk Clash for the First Time in an Epic Battle for Coca-Cola’s Mini Can Source: The Coca-Cola Company

BOSTON--The Game before the Game: How Marketers Are Battling Before the Super Bowl Source: Visible Measures

MEDIA ADVISORY: Samsung Invites Media to Use North San Jose Headquarters Location for Visuals of Levi’s Stadium Source: Samsung

SAN FRANCISCO--Delivery Agent’s ShopTV® Celebrates The Big Game with a Commerce Play That Extends the Experience for the Connected Home Source: Delivery Agent

LEXINGTON, Mass.--Quanterix Presented Ultrasensitive Technology at NFL Health and Safety Update & Interactive Head Health Showcase Source: Quanterix Corporation

CINCINNATI--Prilosec OTC, the Zero Heartburn Medicine, Donates 1 Million Meals to Taste of the NFL to Support Families in Need This Football SeasonSource: Procter & Gamble

SAN JOSE, Calif.--PayPal Reveals Vision for the Future of Money Source: PayPal

SAN FRANCISCO--iCARS Debuts in San Francisco with Special Black Car Service Pricing for Super Bowl Week Source: iCARS

MEMPHIS, Tenn.--FedEx to Invest $200 Million in More Than 200 Global Communities by 2020Source: FedEx

SAN JOSE, Calif.--Sprint Gets #SuperBold50 in San Francisco Bay Area to Celebrate 50th Big Game Source: Sprint

INDIANAPOLIS--It's not a fantasy. GEICO associate wins once-in-a-lifetime trip to the Super Bowl through United Way contribution Source: GEICO

SAN FRANCISCO--Innovative App from BlueLine Grid Powers Bay Area Super Bowl SecuritySource: BlueLine Grid

SACRAMENTO, Calif.--Winning Game Plan – Plan Ahead for Super Safe Sunday DrivingSource: California Office of Traffic Safety

MOUNTAIN VIEW, Calif.--SOASTA Super Bowl Survey: Finally a Nice Game Now That ‘Obnoxious’ New England Patriots Fans Are Out

CHELMSFORD, Mass.--Super Bowl 50 Fever May Sideline 16.5 Million U.S. Employees on Monday Source: Kronos Incorporated

SAN JOSE, Calif.--Valley Transportation Authority Chooses Allied Telesis CMS Solution, Upgrading Digital Signage Technology with RTI, Enhancing Customer Experience for Super Bowl 50 Source: Allied Telesis

GEORGETOWN, Calif.--F4CP Celebrates Super Bowl 50 with NFL Chiropractors for the Carolina Panthers and Denver Broncos Source: F4CP

SANTA CLARA, Calif.--Event Honoring Football’s 50th Big Game Being Held on Feb. 6 at Santa Clara University Source: Santa Clara University

PITTSBURGH & NORTHFIELD, Ill.--Heinz Invites America to “Meet the Ketchups” During the Big Game on Sunday, February 7 Source Heinz

REDWOOD CITY, Calif.--Official Madden NFL 16 Super Bowl Prediction Crowns Carolina Panthers as NFL Champs Source: EA

SAN FRANCISCO--The Transamerica Pyramid to Light up the Night as the Big Game Comes to Bay Area Source: Transamerica Pyramid Center

CHARLOTTE, N.C.--A Historic Road Trip to the Big Game: Bojangles’® Will Travel 2,500 Miles to Deliver #Tea4PantherNation Source: Bojangles’

IRVINE, Calif.--Taco Bell® Reveals First-Ever Pre-Order and Teasers for What Could Be Their Biggest Creation Yet Source: Taco Bell Corp.

MEMPHIS, Tenn.--FedEx Delivers Vince Lombardi Trophy to Bay Area Fans in Advance of Super Bowl 50 Source: FedEx

SAN FRANCISCO--Shocase Celebrates One-Year Anniversary; Surpasses 85,000 MembersSource: Shocase

SAN FRANCISCO--Official Clean Energy Partner of Super Bowl 50 Host Committee, PG&E Helps Bay Area Prepare for Waves of Fans Arriving for the Big Game Source: Pacific Gas and Electric Company

SAN FRANCISCO--Visa Launches Commerce Network to Drive Merchant Sales and Deliver New Cardholder Benefits Source: Visa

NEW YORK--Super Bowl 50 en Español on ESPN Deportes live from San Francisco Source: ESPN Deportes

WINSTON-SALEM, N.C.--A Touchdown of a Treat: Krispy Kreme Doughnuts Announces Two New Football Doughnuts Just in Time for the Big Game Source: Krispy Kreme

SANTA CLARA, Calif.--Santa Clara University Experts Available for Super Bowl 50 in Silicon Valley Source: Santa Clara University

MOUNTAIN VIEW, Calif.--Death Wish Coffee Wins QuickBooks Small Business Big GameSource: Intuit Inc.

BOSTON--Invaluable Announces Online Bidding on 8th Annual Hunt Auctions and NFL Auction Super Bowl 50 Live Auction Event in San Francisco Source: Invaluable

NEW YORK--Nickelodeon Teams up with NFL to Produce Original Content, Giving Viewers Insider’s Look at Week Leading into Super Bowl 50 Source: Nickelodeon

Photos and Video of Butterfinger®'s #BolderThanBold Big Game Teaser with Billy Eichner Available on Business Wire's Website and AP PhotoExpress Source: BUTTERFINGER

NEW YORK--JetBlue Adds Flights For Football Fans to Get to the Big Game Source: JetBlue

NEW YORK--BUTTERFINGER® Boldly Offers to Cover Fines up to $50,000 for Pro Football Players Who Bring Touchdown Celebrations Back to the End Zone Through the Big GameSource: BUTTERFINGER

BURLINGTON, Mass--Everbridge Delivers Super Bowl 50 Attendees and Bay Area Residents New Community Engagement Solution for Near Real-Time Updates and Safety AlertsSource: Everbridge

BELLEVUE, Wash.--Pokémon Debuts Its First-Ever Super Bowl TV Commercial Source: The Pokémon Company International

SANTA CLARA, Calif.--City of Santa Clara Extends an Official Welcome to the Denver Broncos and Carolina Panthers for Super Bowl 50 Source: City of Santa Clara

LOS ANGELES--Ace Metrix Announces Top 25 Most-Liked Super Bowl Ads of the Past Five Years Source: Ace Metrix

CHICAGO--Market Track Study Finds That U.S. Consumers Are Ready to Spend More Than in Previous Years Leading up to Super Bowl® 50 Source: Market Track

SANTA CLARA, Calif.--Countdown to Super Bowl 50: Lessons From the Upper Echelons of Sport Source: Santa Clara University

TUCSON, Ariz.--Super Bowl 50 Advertising Sells-Out at Record Nearly $5 Million for :30; What Can Advertisers Expect in Return? Source: Communicus

SAN FRANCISCO--TechCrunch, NFL and Stanford Graduate School of Business Announce Panel of Esteemed Judges for 1st & Future Competition Source: TechCrunch

SAN FRANCISCO--StubHub Foundation Provides $250,000 Grant to 50 Fund to Extend Impact of Playmaker Program Source: StubHub

NEW YORK--Local Broadcast Television Scores Big Ratings Win With NFL Playoffs Source: The Television Bureau of Advertising

BELLEVUE, Wash.--Pokémon Celebrates 20 Years with Ad in Super Bowl 50 Source: The Pokémon Company International

BOSTON--Gillette Fusion® ProShield™ Teams Up with NFL Offensive Linemen to Celebrate Those Who Shield Source: Procter & Gamble

AUSTIN, Texas--TxDOT Urges Drivers to Make a Sober Ride Part of Their Football Playoff and Big Game Plans

IRVINE, Calif.--Taco Bell® Announces Return to Super Bowl® with New Ad CampaignSource: Taco Bell

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Contacts

Business Wire, New York
Mike Maguire, +1 212-752-9600
Twitter: @BWSportsWire

Release Summary

Final recap of stories on Business Wire related to Super Bowl 50.

Contacts

Business Wire, New York
Mike Maguire, +1 212-752-9600
Twitter: @BWSportsWire