ST. LOUIS--(BUSINESS WIRE)--On the heels of announcing the evolution of its business model, Scottrade launched a new advertising campaign highlighting the company’s commitment to investors and traders. The campaign initially features two TV spots with several more to follow in early 2016. The comprehensive campaign will be supported by digital advertising and integrated broadcast sponsorships with leading national outlets.
“With our 35-year history of putting clients first, we’re positioned better than ever before to help our clients on their financial journeys,” said Kim Wells, Scottrade’s chief marketing officer. “Our clients know that our friendly, dedicated support sets us apart.”
The new campaign demonstrates whether clients know where they’re going or need guidance to get there – Scottrade is here to help. The “Moments” campaign features specific moments when a personal financial situation needs attention. Starting a new job. Planning for retirement. Saving for a long-term goal like college. The ads showcase Scottrade’s breadth of solutions and how it’s positioned to help clients seize those moments. With added products and services and its award-winning support, knowing Scottrade has never been more valuable.
The campaign was created by Scottrade together with St. Louis-based Rogers-Townsend and was produced by Bruton Stroube, also based in St. Louis. To see the “Moments” campaign commercials, visit Scottrade’s YouTube channel. The commercials began airing in news, finance and sports media outlets throughout the past few days.
Last year, the company evolved its business model and announced the establishment of Scottrade Investment Management, offering portfolio guidance and personalized financial advice through its Advisor Access™ program. Because investors need someone who will take the time to understand their goals, the firm is deepening existing client relationships and creating new relationships with those specifically seeking advice.
To learn more about us, visit about.scottrade.com.
About Scottrade, Inc.
A leading investing services company founded in 1980, Scottrade’s mission is to improve lives by helping people overcome barriers to financial success. Through a large, nationwide branch network, Scottrade partners with millions of clients, offering them the solutions and support they need to take control of their long-term investing and trading needs and to offer guidance on how to reach their goals. To learn more about Scottrade, visit about.scottrade.com, www.scottrade.com or talk to us via social media. Member FINRA/SIPC.
Guidance Solutions from Scottrade Investment Management and Advisor Access from Scottrade Investment Management are investment advisory services offered by Scottrade Investment Management, Inc., a registered investment advisor. Brokerage products and services are offered through Scottrade, Inc., member FINRA / SIPC, while advisory services are provided by Scottrade Investment Management, Inc. Scottrade Investment Management, Inc. and Scottrade, Inc. are both wholly owned subsidiaries of Scottrade Financial Services, Inc. This is not an offer or solicitation in any jurisdiction where we are not authorized to do business.
