MERIDIAN, Idaho--(BUSINESS WIRE)--Increasing sales of raw dog food are leading to higher sales of canine vitamins, probiotics and nutritional supplements at Dynamite Specialty Products.
The Pet Food Institute estimates that U.S. sales of packaged raw pet foods have increased 17 percent, or $114 million a year, since 2008. The total is likely higher as many people prepare their own raw pet food.
While raw food has nutritional benefits, many experts agree that it lacks nutrients animals would receive if they caught their own prey in the wild.
"TNT dog vitamin sales have increased approximately 25 percent in the past two years," said CEO Callie Zamzow.
TNT, or Total Nutritional Top-dress, combines vitamins, minerals and trace minerals, nutrients and herbs that support healthy growth and maintenance of joints, clay to address environmental toxins, immune boosters and even a bit of yucca to address inflammation and reduce urine burns in the lawn. It is highly palatable and can be mixed with water to form a gravy to be poured over food.
Also popular is Dyna Pro,™ a prebiotic that helps with digestion by improving the substrate where healthy gut microbes flourish. Gut health in dogs can be impaired by stress, diet changes, vaccinations and antibiotics, among other things.
Sales of Dynamite’s Super Premium Dog Food also have increased by about 20 percent as people who don’t have time for raw food seek a kibble containing ingredients they can trust. This all-natural dog food is made with fresh, hand-trimmed USDA chicken and low-ash lamb and is free of the common allergens corn and wheat.
A family-owned business that has specialized in nutrition for four generations, Dynamite Specialty Products makes all-natural dog food and horse feed, as well as nutritional supplements for humans and virtually every other member of the animal kingdom. All Dynamite products are manufactured in the United States for better quality control.
Dynamite, with headquarters here, has more than 4,000 distributors across the country. Additional information is available at www.dynamitespecialty.com or by calling (800) 697-7434.
