CAMPBELL, Calif.--(BUSINESS WIRE)--Mblox, the global leader in application-to-person (A2P) text messaging, today announced that Rob Malcolm, senior vice president of corporate development, has been elected to the Global Board at international mobile trade organization Mobile Ecosystem Forum (MEF).
As part of the board, Malcolm and other members will champion critical initiatives around mobile money, mobile messaging, consumer trust and innovation. In addition, the board will drive MEF’s global footprint by capitalizing on cross-market and cross-sector collaboration to optimize mobile opportunities and advance the growth of a sustainable mobile ecosystem.
“The mobile ecosystem impacts almost every aspect of the global economy today – including how payments occur and how information is disseminated – and it is guaranteed that mobile will continue to grow in significance,” said Malcolm. “With the rapid evolution of mobile, the MEF Global Board has a significant role to play to make sure that innovations and regulations work together to support businesses around the world successfully using mobile.”
As the largest independent enterprise A2P SMS provider in the world, Mblox brings a critical expertise to this gathering of industry leaders. With this background, along with other board members, Malcolm will foster deeper collaboration, tackle the security issues threatening business and consumers alike and help MEF and its members drive best practice and self-regulation to create a sustainable and trusted ecosystem.
“As the industry grows and diversifies, MEF’s remit is to help its members tackle key industry issues and accelerate the mobile opportunity, working toward the common goal of a sustainable and trusted mobile ecosystem,” said Rimma Perelmuter, CEO of MEF. “We are very pleased to welcome Rob to the Global Board where he will join mobile industry leaders to help MEF drive this agenda forward.”
Malcolm joins a group of thought leaders from a wide swath of markets and sectors including leaders from Telefónica, Boku, KPMG, Barclays Bank, AVG Technologies, Empays Payment Systems, and Ooredoo. In addition to Malcolm, others elected to the board this year include:
- Samu Konttinen, executive vice president of consumer security at F-Secure
- Andrew Bud, founder and CEO at iProov
- Ricardo Carvalho, co-founder and managing partner at TIMWE
About Mblox
Mblox is the largest independent application-to-person (A2P) mobile messaging provider in the world, trusted by more companies to carry their mission-critical traffic than any other service. As the industry’s most experienced Tier One SMS aggregator, Mblox specializes in the unique demands of large-scale mobile messaging programs and are known for providing reliable, uncompromising connections. By creating positive brand experiences, Mblox helps clients transform numbers into profitable relationships with their customers.
About Mobile Ecosystem Forum (MEF)
The Mobile Ecosystem Forum is a global trade body that acts as an impartial and authoritative champion for addressing issues affecting the broadening mobile ecosystem. We provide our members with a global and cross-sector platform for networking, collaboration and advancing industry solutions. The goal is to accelerate the growth of a sustainable mobile ecosystem that drives inclusion for all and delivers trusted services that enrich the lives of consumers worldwide. Established in 2000 and headquartered in the UK, MEF has Regional Chapters across Africa, Asia, Europe, Middle East, North and Latin America.
