DEARBORN, Mich.--(BUSINESS WIRE)--ChannelNet, a leader in digital customer acquisition, engagement and retention marketing, announced today that Milad Elmir has joined the company as the chief experience officer (CXO). Elmir will be responsible for the strategy and design of ChannelNet’s solutions for all clients, which include Ally Financial Inc., Fiserv, Toyota, Lexus, Kia, Hyundai, BMW, Benjamin Moore Paints, Hunter Douglas and RouteOne.
“We believe that our customer experience expertise is fundamental to our success and we are very pleased to have someone of Milad’s caliber lead our efforts,” said Paula Tompkins, CEO and Founder of ChannelNet. “Milad has an extensive background working with Fortune 500 companies in a number of industries and is known for his ability to translate complex data into actionable insights that can move the needle.”
Elmir joins ChannelNet with nearly 20 years of digital marketing leadership for the automotive, high-tech, medical and insurance industries. Most recently, Elmir was the chief creative officer and senior vice president of operations and delivery at Meredith Xcelerated Marketing (MXM). In this capacity, he directed marketing solutions for a roster of pharmaceutical and life science clients that included GSK, Allergan, Merck, Pfizer, Novo Nordisk and Novartis.
In a separate organizational move, Robin Hernandez was named ChannelNet’s program director for Ally Financial Inc. Hernandez is responsible for the design, development and overall management of Ally’s online customer experience and the customer lifecycle solutions. Previously, Hernandez was an infotainment product owner at General Motors.
All changes are effective immediately.
About ChannelNet
ChannelNet is a leader and a pioneer in delivering customer acquisition, retention and conquest services via web-based solutions that integrate a multi-channel sales environment. Using software-as-a-service (SAAS), its experts connect leading automotive, financial services, home improvement and retail companies with their customers to sell products and services through local channels, including personalized microsites. The privately held company, founded more than 30 years ago, is based in Dearborn, Michigan. It has a Western U.S. office in Sausalito, California. For more information, visit www.channelnet.com.
