Survey Shows Half of Senior Moms May Not Get Their Mothers Day Wish This Year

Half of Senior Moms May Not Get Their Mother's Day Wish This Year -- iTOK's Mother's Day Gift Giving Survey (Graphic: Business Wire)

LEHI, Utah--()--More than 50 percent of senior-aged moms responded that in-person visits are the gift they want most for Mother’s Day—but only 1 in 4 believe they will actually receive one, according to the iTOK Mother’s Day Gift Giving Survey. Of the 155 respondents, 89 percent are “aging in place,” living in their own homes.

While many busy adults might believe video chats and e-cards are sound gifts for their aging parents, the survey also revealed that two-thirds of senior moms do not know how to start a video chat (such as Skype or Google Hangouts), and one-third do not know how to open an e-card.

Key findings:

  • 53% want an in-person visit for Mother’s Day
  • 26% think they’ll get an in-person visit
  • 61% do not know how to start a video chat
  • 32% do not know how to open an e-card
  • 89% are aging in place (living in their own homes)

“While flowers and cards come to mind as popular Mother’s Day gifts, what mothers really want is to spend quality time with their families,” said James Dunn, CEO of iTOK. “In cases where visiting isn’t possible, technology helps families stay in touch—but it can never replace real human interaction. Our message to folks who are able is: Go visit your mom! We guarantee it’ll make her Mother’s Day special.”

iTOK is a U.S.-based technology advisory company that helps seniors get the most from their technology. The iTOK Mother’s Day Gift Giving Survey was conducted between April 8 - 22 among iTOK members, 75 percent of whom were over 66 years old. More information about the survey can be found on iTOK’s blog: http://itok.net/mothers-day-infographic.

About iTOK

As a premier remote technology support company in the U.S., iTOK is dedicated to educating and protecting its members online. The company specializes its services to help seniors get the most from their computers and devices. iTOK’s mission is to connect, improve and protect its members’ digital lives with comprehensive technology advising and support. For more information about iTOK and its friendly, expert Technology Advisors, please visit the company’s official website at http://www.itok.net.

Contacts

Horn Group for iTOK
Brooks Hocog, 415-905-4014
brooks.hocog@horngroup.com

Release Summary

More than 50% of senior-aged moms responded that in-person visits are the gift they want most for Mother's Day—but only 1 in 4 believe they will actually receive one, per iTOK's Mother's Day Survey

Contacts

Horn Group for iTOK
Brooks Hocog, 415-905-4014
brooks.hocog@horngroup.com