Research and Markets: eShop-Analysis Department Stores 2015: Karstadt, Breuninger and Kaufhof, Jelmoli Manor, Liberty London, House of Frazer, Selfridges, El Corte Ingls & Arnotts

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/qjhj9t/eshopanalysis) has announced the addition of the "eShop-Analysis Department Stores 2015" report to their offering.

The study is based on data which were collected by analysing the websites of ten selected European department stores: Karstadt, Breuninger and Kaufhof from Germany, Jelmoli Manor from Switzerland, Liberty London, House of Frazer, Selfridges from Great Britain, El Corte Inglés from Spain and Arnotts from Ireland.

The ten eShops were analysed in terms of orientation, range of products, conditions and service. Every article is counted only once regardless its availability in different sizes and colours. For price comparisons, products were randomly selected. For easier comparison, strengths and weaknesses of each shop are summarized. Additionally, a scoring system considering most of the analysed criteria provides an overall ranking of the ten shops.

You want to know

• In which way your eShop is able to support customer´s orientation on the website?
• How product offer in your shop is structured compared to competitors?
• What product groups are missing in your eShop?
• The positioning of your eShop in terms of pricing?
• What product groups in your shop offer price advantages for consumers?
• What service quality online shops offer?
• How strengths and weaknesses of your eShop affect your overall performance?

Key Topics Covered:

1. Management Summary
2. Research Design
3. Orientation
4. USP
5. Product Groups
6. Number of Product Groups
7. Menu Items
8. Navigation - Features
9. Navigation - Search Function
10. Shop Design
11. Seals of Quality
12. Key Differentiators
13. Products
14. Product Range
15. Standard Product Groups
16. Main Product Groups
17. Additional Offers
18. Key Differentiators
19. Price Range Standard Assortment
20. Price Comparison Standard Assortment
21. Average Discount
22. Mailing Expenses
23. Incentives
24. Key Differentiators
25. Service
26. Consulting
27. Customer Service - Features
28. Contact Options
29. Payment Options
30. Delivery Service
31. Key Differentiators
32. Strengths and Weaknesses
33. Ranking
34. eShop-Similarity

Companies Mentioned

• Arnotts
• Breuninger
• El Corte Inglés
• House of Fraser
• Jelmoli
• Karstadt
• Kaufhof
• Liberty London
• Manor
• Selfridges

For more information visit http://www.researchandmarkets.com/research/qjhj9t/eshopanalysis