SEATTLE--(BUSINESS WIRE)--Redfin (www.redfin.com), the next-generation real estate brokerage, today announced the debut of its home-buying and selling services in Pittsburgh, with local, Redfin-employed real estate agents. Additionally, people can search all the agent-listed homes for sale in the greater Pittsburgh area on Redfin.com and the Redfin iOS and Android apps.
Pittsburgh native Keith Jimenez will lead the Redfin business in Pittsburgh as market manager.
"Pittsburgh’s technology focus combined with its genuine, straight-shooting culture make it a great fit for a company like Redfin,” said Jimenez. “The entire company was built around putting the customer first. We share all the information through every step of the buying or selling process with our clients. We also encourage people to talk to our agents any time--no strings attached.”
Redfin began in Seattle in 2006 with the mission to reinvent real estate to benefit consumers, and has steadily expanded to more than 65 major U.S. cities. The Redfin model is different from traditional brokerages in how it combines its advanced technology with full-service agents who are paid a salary, receive benefits and earn bonuses based on customer satisfaction. All reviews for every Redfin agent are published on their online profiles.
“Pittsburgh’s wonderful neighborhoods and gorgeous homes make it a great place to work in real estate,” said Redfin Mid-Atlantic District Manager Marshall Park. “We’re excited to grow with such a tight-knit community and offer a new way to buy and sell homes to the people of Pittsburgh.”
Because most of Redfin’s customers discover the company through its website, Redfin agents spend all their time working with existing clients and zero time looking for new business. As a result, Redfin operates very efficiently, and can pass along savings to its clients. To date, Redfin has saved its customers more than $200 million in real estate fees. For buyers, Redfin refunds part of the buyer’s agent commission. For example, someone buying a $300,000 home with a Redfin agent in Pittsburgh would receive a refund of over $1,500 at closing. For sellers, Redfin agents charge a 1.5 percent listing fee rather than the typical 3 percent while providing the complete home-selling service, including pricing and staging advice as well as free professional photography and marketing. Someone selling a $300,000 home with a Redfin agent would save $4,500.
With the arrival of Redfin comes a host of technology features that benefit both website users and brokerage clients:
- Instant Tour Scheduling: Ability to instantly schedule a home tour with a Redfin agent with a single click from a browser, iPhone, iPad or Android app.
- Instant Updates: Smartphone or email notifications when new homes are listed or when prices drop.
- Redfin Hot Homes: Proprietary algorithm that indicates which homes for sale are likely to sell within two weeks.
- Redfin Home Value Tool: A more accurate way to find out what your home is worth using self-selected comparable homes for sale in your market.
- Search by School: Shows all the homes for sale served by a certain school with one easy search.
- Tour and Offer Insights: Real-time statistics and notes from Redfin agents about thousands of homes and offers.
- Redfin 3D Walkthrough: High-resolution, interactive views from every angle inside homes listed with a Redfin agent. (coming soon)
- Redfin Matchmaker: Software that recommends unexpected listings to Redfin clients.
- Deal Room: A real-time guide through the closing process, including milestones, deadlines and tasks.
- Redfin Open Book: Reviews of lenders, inspectors and title companies for buyers and handymen, stagers and more with feedback from Redfin agents.
To find or sell a house and to connect with a local agent, please visit redfin.com. To learn more about working at Redfin and to apply for open positions, please visit redfin.com/jobs.
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About Redfin
Redfin (www.redfin.com) is a next-generation real estate brokerage that represents people buying and selling homes. Founded by technologists, Redfin employs a team of experienced, full-service real estate agents who are advocates, not salespeople, earning customer-satisfaction bonuses, not just commissions. Redfin.com features all the broker-listed homes for sale, as well as for-sale-by-owner properties that don't pay brokers a commission. Redfin also offers online tools, built by its own software engineers, that make the entire process of buying or selling a home easier and more fun. The company serves major markets across the U.S. and has closed nearly $20 billion in home sales. In 2012, Redfin was named one of The DIGITAL 100: World's Most Valuable Private Tech Companies by Business Insider.
