IRWINDALE, Calif.--(BUSINESS WIRE)--Fiesta Parade Floats, the leading award winning float-builder for the Rose Parade is kicking off 2015 Decorating Week with the unveiling of a line-up of inspirational and fun Rose Parade float entries.
Celebrating 27 years as the Rose Parade’s premier float builder, Fiesta’s 2015 line-up includes a broad array of float themes and designs from a tropical oasis to community gardens, digging dogs, inspiring Olympians, devoted doctors, East Village excitement, successful student athletes, reigning royalty, "Granddaddy Greatness", fairytale romances, and a tribute to an “unbroken” hero. Each is sure to inspire and amaze both parade-goers and viewers around the globe as they traverse down Colorado Boulevard on the morning of January 1, 2015.
Once again exceeding the standard for float design, construction and floral presentation, Fiesta Parade Floats will showcase 2015 parade float entries for Dole Packaged Foods, Miracle-Gro, Kaiser Permanente, City of Torrance, Underground Service Alert, AIDS Healthcare Foundation, Kiehl’s Since 1851, Northwestern Mutual, The Bachelor and the Royal Court presented by the Tournament of Roses Foundation.
“This year’s parade theme, Inspiring Stories, has enabled the creative team at Fiesta to work hand-in-hand with a leading group of float sponsors to push the envelope when it comes to float design, engineering and floral presentation, and provide a magical platform from which to showcase each float sponsor’s inspiring story to millions of viewers on January 1, 2015,” said Tim Estes, president of Fiesta Parade Floats. “Once again we are privileged to work with a group of savvy float sponsors that understand that participating in the Rose Parade is not just an event, but a brand experience that reaches far beyond the New Year’s Day tradition.”
Maintaining the highest award win rate in the Rose Parade industry and having built the Sweepstakes Trophy winning float, the parade’s highest honor, for the last 21 straight years, no other Rose Parade float builder has been more dominant than Fiesta Parade Floats has been for nearly three decades.
Led by a talented team of Rose Parade veterans that includes president, Tim Estes, vice president and floral director, Jim Hynd, and backed by a group of world-renowned float designers and artists, Fiesta Parade Floats looks to bolster their impressive float building track record in 2015 with another incredible line-up of Rose Parade floats.
For up to date information and news on the 2015 Rose Parade floats become a fan of Fiesta Parade Floats on Facebook, and follow the Fiesta Parade Floats Twitter feed, @fiestafloats, Instagram and YouTube channel.
About Fiesta Parade Floats
Based in Irwindale, CA, the 2015 Rose Parade will be Fiesta’s 27th anniversary as a world premier float builder. Fiesta boasts an impressive track record with the highest award win rate in the Rose Parade industry and, together with its clients, has won the parade’s highest honor, the Sweepstakes Trophy, for a Rose Parade record setting twenty-one consecutive times. Fiesta Parade Floats is considered a leader in both floral technology and floral application within both, the float and floral industries. Fiesta also builds custom props for television commercials, feature films, exhibits and theme parks. Major exhibits include: Spring Garden Show, Crystal Court South Coast Plaza, American Institute of Floral Design National Symposium, Feature Exhibits and the Flower/Garden Pavilion at the Los Angeles County Fair, Bellagio and Mandalay Bay in Las Vegas, Innoventions, Disneyland’s popular attraction in Tomorrowland and Venus Fort Shopping Mall in Tokyo, Japan. For more information, visit http://www.fiestaparadefloats.com.
