SAN DIEGO--(BUSINESS WIRE)--Youngevity International, Inc. (OTCQX: YGYI) (www.YGYI.com), a global direct marketer of nutritional and lifestyle products and vertically integrated producer of gourmet coffees for the commercial, retail and direct sales channels, announced today that the Green Coffee Sales Division of its wholly owned subsidiary, CLR Roasters, has procured a new contract for its strictly shade grown, high grown, certified organic, Arabica Green Coffee, which is expected to generate $800 thousand dollars in gross revenue for the company’s recently launched, Green Coffee distribution business.
CLR Roasters recently acquired its own plantation in Nicaragua, gaining access to 900-acres of a prime coffee growing region of Central America that is Rainforest Alliance Certified™ and Fair Trade Certified™. Additionally, it acquired an 18-acre green coffee processing plant in Matagalpa, Nicaragua. CLR Roasters is utilizing and leveraging these assets to launch its Green Coffee distribution business. This latest contract is in place to begin generating revenue in the fourth quarter of this year.
“This contract strengthens the continued expansion of our newly launched Green Coffee sales division,” said Ernesto Aguila, President of CLR Roasters. “Our green coffee sales continue to exceed our expectations and we anticipate maintaining the impressive revenue growth as we continue to build on a record year of growth and revenue for CLR Roasters.”
“We are enthusiastic about the revenue generation occurring within our Green Coffee business,” said Dave Briskie, CFO of Youngevity. “In anticipation of continued growth of this division we are investing $500 thousand dollars in capital expenditures to expand the through put within our newly acquired processing plant. Our field to cup story is resonating with our customers and we will continue to capitalize on the competitive advantage provided by our totally vertical operation.”
About Youngevity International, Inc.
Youngevity International Inc., (OTCQX: YGYI) (www.YGYI.com) is a fast-growing, innovative, multi-dimensional company that offers a wide range of consumer products and services, primarily through person-to-person selling relationships that comprise a "network of networks." The Company also is a vertically-integrated producer of the finest coffees for the commercial, retail and direct sales channels, and has launched a new Green Coffee sales division to leverage its recently acquired coffee plantation and Green Coffee processing plant in Nicaragua. The Company was formed after the merger of Youngevity Essential Life Sciences (www.youngevity.com) and Javalution Coffee Company in the summer of 2011, and changed its name to Youngevity International Inc. from AL International, Inc. in July 2013.
About CLR Roasters
CLR Roasters (www.clrroasters.com) was established in 2001 and is a wholly owned subsidiary of Youngevity International. CLR Roasters produces coffees under its own boutique brands as well as manufactures a variety of private labels through various tiers of distribution. Industries served include grocery, retail, wholesalers, hospitality, cruise lines, wellness facilities, office coffee services, and convenience store distributors. It also produces a unique line of coffees with intended health benefits under the JavaFit® brand.
Safe Harbor Statement
This release includes forward-looking statements on our current expectations and projections about future events. In some cases forward-looking statements can be identified by terminology such as "may," "should," "potential," "continue," "expects," "anticipates," "intends," "plans," "believes," "estimates," “encouraged” and similar expressions. The forward-looking statements contained in this press release include statements regarding the Company’s expected coffee sales and revenue growth for its Green Coffee sales division. These statements are based upon current beliefs, expectations and assumptions and are subject to a number of risks and uncertainties, many of which are difficult to predict, including our ability to fulfill current and future orders from our new Green Coffee processing plant in Matagalpa, Nicaragua as scheduled, the growth of large industry consumer demand for Green Coffee from Central America, CLR’s ability to gain wider acceptance for its shade grown, high grown, certified organic, Green Coffee business and the other factors described in our annual report on Form 10-K for the year ended December 31, 2013 and our other filings with the SEC. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release based on new information, future events, or otherwise, except as required by law.