LOUISVILLE, Ky.--(BUSINESS WIRE)--J&L Marketing announced today that owner and former president Scott Joseph will be taking on the role of CEO of the company. Joseph has named Jamil Zabaneh as the new president of J&L Marketing.
Founded in 1991, J&L Marketing has grown under Joseph’s leadership from a 2-person company located in a 250 square foot office to a 98-employee, multi-million dollar organization that includes two Louisville office locations and an in-house printing facility. Over the years, the company has expanded its multi-national market reach and built up its products to include direct marketing campaigns that encompass email, direct mail, video, social and digital advertising. Today, J&L Marketing is the nation’s highest rated automotive owner marketing agency.
Now Joseph has decided to take on the role of the company’s CEO, allowing him to focus on the company’s long-term big picture.
“The company has simply gotten too large for one person to oversee, which is a good thing,” Joseph said. “Naming Jamil Zabaneh as president will allow me to hand over the day-to-day duties of managing J&L Marketing to him. Moving forward my focus will be on the long-term direction and culture of the company, building strategic relationships and innovation.”
Jamil Zabaneh has been with J&L Marketing for five years, and has most recently held the role of Vice President of National Accounts. During his time with J&L, Zabaneh has been pivotal in identifying product improvements and has spearheaded the creation of digital and video marketing components for J&L’s customers. Zabaneh also secured an account with the Chrysler Group, leading to J&L’s role as a preferred vendor with Chrysler. His successes, combined with his complete understanding of the company’s workings, made him the obvious choice for the role of president, according to Joseph.
“Jamil gets it,” said Joseph. “He’s worked hard to create meaningful partnerships throughout the automotive industry, and every project he’s touched has thrived under his management.”
For his part, Zabaneh looks forward to taking J&L Marketing in new directions over the coming years. “I’m deeply honored to have been named president of a company that has seen such amazing growth under Scott’s leadership. The foundation at J&L Marketing is already strong, and I plan to position the company for significant and intense growth over the next three years.”
For more information about the changes in leadership at J&L Marketing, contact Cathy Dupont at email@example.com or (800) 346-9117.
Founded in 1991, J&L Marketing is the nation’s highest rated automotive owner marketing agency. The company is SSAE Certified and recognized throughout the industry for its data security and data analytics. Using data driven strategies powered by its proprietary program, J&L works with clients to design and execute their direct marketing efforts. J&L Marketing’s automotive equity data mining and lead generation, sales events, customer pay service clinics, email, direct mail, microsites, digital direct targeting, retargeting, social media, video and virtual BDC provide a complete range of automotive multi-channel direct marketing solutions for both sales and fixed operations. The company is a preferred vendor with BMW, Chrysler, GM, Mercedes-Benz and MINI. More information is available at www.jandlmarketing.com.