DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/xxtw2z/male_toiletries) has announced the addition of the "Male Toiletries Market in Europe 2014-2018" report to their offering.
The Male Toiletries market in Europe is driven by several factors, of which beauty and skin consciousness among consumers is one of the major drivers. In the recent past, the awareness created by companies and the increase in the health and wellness trend among consumers led to an increase in consciousness among men about their skin and appearance. This has led to an increase in spending on male toiletries.
The increased popularity of organic and natural male toiletries is an emerging trend in the market. The usage of natural ingredients in shaving preparations is increasingly becoming popular among European male consumers. Male toiletries are used every day, and regular usage of chemical products may lead to some side effects such as acne and redness of the skin. Hence, consumers have started looking for products with natural and organic ingredients. For instance, organic shaving products are free from parabens, propylene glycol, and synthetic colors and fragrances because they can cause harm to the skin with regular usage. The increasing number of savvy skin-conscious male consumers in the region will drive the demand for natural and organic products in the market. Hence, because of this growth, many large companies are launching natural and organic male toiletries in the market to increase their market share.
Further, the report states that the impact of economic uncertainties on consumers and vendors is one of the major challenges in the market.
The Male Toiletries market in Europe can be categorized into three segments:
- Shaving Tools/razors
- Pre-shave products
- Aftershave products
Key Vendors
- Beiersdorf AG
- Energizer Holdings Inc.
- Koninklijke Philips NV
- Procter & Gamble Co.
Other Prominent Vendors
- Avon Products Inc.
- Colgate-Palmolive Co.
- Coty Inc.
- Dalli-Werke Mäurer & Wirtz GmbH & Co. KG
- Estée Lauder Co. Inc.
- Henkel AG & Company KGaA
- Johnson & Johnson Inc.
- Lancaster Group
- L'Oreal SA
- Mirato Nuova SpA
- PZ Cussons plc
- Société Bic SA
- The Boots Co. plc
- Unilever Group
Key Topics Covered:
- Executive Summary
- List of Abbreviations
- Scope of the Report
- Market Research Methodology
- Introduction
- Market Landscape
- Market Segmentation by Product
- Market Segmentation by Distribution Channel
- Geographical Segmentation
- Key Leading Countries
- Buying Criteria
- Market Growth Drivers
- Drivers and their Impact
- Market Challenges
- Impact of Drivers and Challenges
- Market Trends
- Trends and their Impact
- Vendor Landscape
- Key Vendor Analysis
For more information visit http://www.researchandmarkets.com/research/xxtw2z/male_toiletries.
