MINNEAPOLIS--(BUSINESS WIRE)--Caribou Coffee is providing a kick-start for Minnesotans this spring—and it’s not a shot of espresso. Caribou announced today it will provide its guests and local gardening organizations with free used espresso grounds for their gardens, via the company’s new Grounds for Your Ground program.
Caribou customers may pick up five-pound recycled bags of used grounds from retail locations for use in their home or community gardens starting Monday, April 21st. The company is dedicated to supporting local gardens and gardening organizations with an existing reusable resource—espresso grounds.
Caribou will also donate used coffee grounds to two local organizations this spring to help landscaping in Minneapolis flourish, including Minneapolis Parks & Recreation’s spring planting events and the Downtown Improvement District.
Minneapolis Parks & Recreation’s two community planting events will take place on May 10 from 9 a.m. to noon at Loring Park Garden of the Seasons and on May 17 from 9 a.m. to noon at the Lyndale Park Gardens. At these events, Caribou Coffee will provide bulk bags of used grounds for volunteers to work into the soil. Volunteers will also take home free five-pound bags of used grounds so they can kick-start their own gardens this season.
“We at Minneapolis Parks & Recreation are so excited to partner with Caribou on this local environmental initiative,” says Sherry Brooks, Minneapolis Parks & Recreation Environmental Stewardship Volunteer Coordinator. “We appreciate that Caribou Coffee, as a local company, is giving something they have in abundance – used espresso grounds – to enrich the planting soil right here in Minneapolis.”
The Downtown Improvement District gardeners will use Caribou’s coffee grounds as a part of its new landscaping plan for Peavey Plaza.
“Caribou is committed to a healthier planet and reusing espresso grounds for local planting in Minneapolis parks and gathering spaces is a natural fit,” says Michele Vig, VP of Marketing at Caribou Coffee. “This program is part of a larger, corporate wide sustainability initiative that includes water conservation, composting and waste reduction that we’ll be rolling out this spring.”
Coffee and espresso grounds act as an organic soil fertilizer for gardens as they are high in nitrogen, potassium and other plant nutrients. Using coffee grounds in gardening can deter pests, stimulate growth of certain plants and may help speed up the composting process.
Store visitors can pick up used coffee grounds for free at all participating Caribou Coffee retail locations. To find the Caribou Coffee retail location nearest you and learn about Caribou’s other sustainability initiatives, visit www.cariboucoffee.com. To sign up for Caribou Coffee’s loyalty program, Caribou Perks, visit http://www.caribouperks.com/.
About Caribou Coffee
Founded in 1992, Caribou Coffee Company
is one of the leading branded coffee companies in the United States,
with a compelling multichannel approach to their customers. Based on the
number of coffeehouses, Caribou Coffee is the second largest
company-operated premium coffeehouse in the United States. The Company’s
coffeehouses aspire to be the community place loved by guests who are
provided with an extraordinary experience that makes their day better.
Caribou Coffee provides the highest quality handcrafted beverages, foods
and coffee lifestyle items with a unique blend of expertise, fun and
authentic human connection in a comfortable and welcoming coffeehouse
environment. In addition, Caribou Coffee’s unique coffees are available
within grocery stores, mass merchandisers, club stores, office coffee
and foodservice providers, hotels, entertainment venues and e-commerce
channels. Caribou Coffee is a proud recipient of the Rainforest Alliance
Corporate Green Globe Award and is committed to operating practices that
promote sustainability and environmental protection. For more
information, visit the Caribou Coffee website at www.cariboucoffee.com.
About Minneapolis Park and Recreation Board
With 197 park
properties totaling 6,744 acres of land and water, the Minneapolis Park
and Recreation Board provides places and recreation opportunities for
all people to gather, celebrate, contemplate, and engage in activities
that promote health, well-being, community, and the environment. The
Minneapolis Park System’s neighborhood parks, recreation centers and
diversified programming have made the Minneapolis Park System an
important component of what makes Minneapolis a great place to live,
play and work. To learn more about the Minneapolis Park and Recreation
Board, visit www.minneapolisparks.org.
