Boston Market Holiday Survey Finds Consumers Skimp on Christmas Dinner Spending to Splurge on Presents

Home Style Chain Provides Affordable Solutions for Holiday Meals

GOLDEN, Colo.--()--If you cut corners on the Christmas turkey to stock up on presents, you’re not alone. A new survey conducted by Boston Market finds more than one-third of consumers confess to skimping on the Christmas meal so they can focus their cash on gifts.

The survey also found that more than half of consumers will put prepared foods on their Christmas table. In a statistic that will surely put doubt in many young minds about Grandma’s “secret family recipe” for stuffing, a full third of consumers said they would quietly take credit for dishes they did not actually prepare.

Finally, it found that not all Christmas meals actually happen on Christmas Day: One-fourth of all households will have their main holiday meal on Christmas Eve.

With a wide variety of Christmas dinner options to feed anywhere from 4 to 12 people – and each of them under $100 – Boston Market provides solutions for families who would rather spend their time and money on what’s under the tree than what’s on the table.

“The Christmas season is full of so many experiences – gift shopping, holiday parties, relatives coming to visit – that finding time to plan a special meal for your loved ones can become a challenge,” said Sara Bittorf, Chief Brand Officer of Boston Market. “At Boston Market, we’ve created an entire menu of Christmas favorites to help you spend as much time as possible with your family while still feeling good about the meal you serve your guests.”

The holiday season is the busiest time of year for the fast-casual restaurant. Sales on Thanksgiving Day were up 500 percent compared to a usual Thursday, and Boston Market served more than 1.2 million guests on Thanksgiving Day alone, far exceeding all expectations.

A variety of holiday meal options are available, including:

  • Oven to Table Holiday Meals: Whether you prefer spiral sliced ham, turkey breast, or a little bit of both, Boston Market handles the main course, sides and all the fixings – including dessert. All hosts need is two hours to heat and serve.
  • Hot & Ready Catered Buffets: Whether you need a holiday meal for the family or the office, Boston Market will take care of every detail, and even deliver the feast.
  • A la Carte: Whether you have unexpected extra guests, need to pick up a pumpkin pie on the way to grandma’s house or are simply pressed for time in the kitchen, Boston Market has all the sides and desserts you need for a worry-free holiday.
  • Christmas Day Meal: Select Boston Market restaurants will be open on Christmas Day, and will offer an individual meal – including hand carved ham served with two sides, cornbread and a slice of pie – for only $10.99.

Boston Market has also partnered with Julie Benz, actress (Defiance, Dexter, Desperate Housewives) and avid cook and entertainer, to develop holiday tips and easy-to-prepare recipes incorporating home style sides from Boston Market.

To help with last-minute planning, Oven to Table (while supplies last) and catering orders for Christmas Day will be accepted until 5 p.m. on Monday, Dec. 23. In addition to online ordering via www.bostonmarket.com, orders can also be placed by calling 866-977-9090.

For additional information, visit bostonmarket.com.

About Boston Market

Boston Market Corporation, headquartered in Golden, Colorado, has given time back to busy families and individuals for 28 years with quality, home style meals at a convenient value in 460 nationwide locations. A staple on dinner tables, Boston Market prepares its fresh, never-frozen, natural chicken in signature rotisserie ovens and features an extensive selection of home style sides and made from scratch cornbread. In 2011, the company completed updates to locations across the country, adding new healthier menu items and enhancing the dine-in experience. As one of the country’s largest providers of catering services, Boston Market offers convenient, same-day orders and delivery for corporate and personal events of all sizes.

For more information, visit the company’s website at www.bostonmarket.com. For the latest news and deals, follow @bostonmarket on Twitter or join us on Facebook.

Contacts

FleishmanHillard
Molly Hulsey, 314-982-0287
molly.hulsey@fleishman.com

This Christmas, Boston Market is offering a complete spiral sliced ham holiday meal that feeds 12 people for only $99.99. (Photo: Business Wire)

This Christmas, Boston Market is offering a complete spiral sliced ham holiday meal that feeds 12 people for only $99.99. (Photo: Business Wire)

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Contacts

FleishmanHillard
Molly Hulsey, 314-982-0287
molly.hulsey@fleishman.com