MALVERN, Pa.--(BUSINESS WIRE)--Total demand for commercial roofing in North America in 2013 is about six billion square feet (SF) with a factory gate value of roughly $5 billion. Demand is expected to show solid growth over the next few years due to a growing economy and a robust forecast for fixed investment in commercial buildings, which will drive the growth for both new and replacement roofing. Replacement roofing accounts for more than 70% of all commercial roofing demand, and its growth is mostly attributed to the backlog of deferred replacements that began during the economic downturn of 2008.
Steve Van Kouteren, Business Director, Industry Reports for Principia, said, “Single-ply membranes and liquid-applied roofing continue to be the fastest growing materials outpacing demand for asphalt-based systems in the low-slop category. We expect metal roofing to be the fastest growing segment in steep-slope roofing. In addition, green concerns continue to influence a significant segment of the current market including a heated energy efficiency debate in the northern climates on the cost benefit of white versus black roofing.”
To quantify these industry dynamics and trends, Principia is launching its latest multi-client edition of Commercial Roofing 2014, an exhaustive market report that reveals key market data organized for strategic marketing and business planning. The new study is founded upon primary research that includes probing interviews and surveys conducted among more than 500 value chain participants and will identify the best growth opportunities through 2016, strategies for value creation and competitive advantage, and the changes in distribution channels serving the commercial roofing market.
The report includes a unique interactive Market Model and Forecasting Tool that allows subscribers to model hypothetical market performance based on their own assumptions of metrics such as housing starts, remodeling expenditures, material trends, etc. using the data compiled in the report. The market model also allows companies to update macroeconomic statistics, thus enabling the ability to keep the data fresh for further use after publication.
Commercial Roofing 2014 launches in the fourth quarter of 2013 and will be delivered to subscribers in the second quarter of 2014.
About Principia
Principia serves the building products industry through products and services aimed at profitable growth, helping clients grow market share and revenues and improve margins. Services include strategy consulting, market research, and industry conferences and reports. Principia is headquartered in suburban Philadelphia, with offices and affiliates worldwide. See PrincipiaReports.com, and PrincipiaConsulting.com.