Dirty Girl Mud Run Partners with Breast and Ovarian Cancer Prevention Organization Bright Pink

Dirty Girl to Contribute $250,000 to Bright Pink in 2013 and Encourage 350,000 Women Nationwide to Take Preventative Measures Against Breast and Ovarian Cancers

DENVER--()--Dirty Girl Mud Run announced today an official partnership with Bright Pink, the only national non-profit organization dedicated to the prevention and early detection of breast and ovarian cancers in young women. With the joint goal of empowering women to lead healthy lifestyles, Dirty Girl and Bright Pink will urge the hundreds of thousands of women who participate annually in Dirty Girl events to be proactive with their breast and ovarian health.

Dirty Girl is a for-profit company that believes strongly in the cause of finding a cure for breast cancer, in educating women about health, and in supporting cancer victims and survivors. Dirty Girl will be contributing $250,000 to Bright Pink in 2013 to further this mission. Dirty Girl Mud Run also provides free registrations to cancer survivors who want to muck it up in the mud at one of the 60 events across the county.

“We’re expecting 350,000 women of all athletic abilities to participate in Dirty Girl Mud Run events in 2013,” said Kent Ebersole, CEO, Dirty Girl. “Dirty Girl is honored to have Bright Pink as an official charity partner and we look forward to sharing in their mission by encouraging this critical mass of women to understand the signs, symptoms, and risk factors of breast and ovarian cancer.”

“Through Bright Pink’s national partnership with Dirty Girl Mud Runs, we have the opportunity to empower the hundreds of thousands of women participating in these events to brighten up and be proactive with their breast and ovarian health,” said Lindsay Avner, Bright Pink Founder and CEO. “We are grateful for the opportunity to spread our message and work with Dirty Girl to create a better, brighter future.”

The Bright Pink and Dirty Girl partnership will kick off this weekend at Dirty Girl's 2-day mud run in Chicago on Saturday, June 29 and Sunday, June 30. Dirty Girl participants can stop by the Bright Pink booth, where they will have access to educational materials and can be advised on how to detect cancers at an early stage. The Dirty Girl Chicago event will be held at the Lake County Fairgrounds at 1060 East Peterson Road in Grayslake, IL (rain or shine), and the first wave of runners starts at 8am.

An untimed obstacle course that welcomes women of all ages and athletic abilities, Dirty Girl Mud Run challenges women to break from their routine for a day, get out of their comfort zones, get dirty, and accomplish something brand new – all while having a blast and supporting a great cause. Find a full schedule of events at godirtygirl.com/mud-run.

Bright Pink® is the only national non-profit organization focusing on the prevention and early detection of breast and ovarian cancer in young women, while providing support for high-risk individuals. We are the big sister, the best friend, the trusted advisor, the dependable source of support for everything related to your breast and ovarian health. Visit us online to join our bright movement, learn about breast and ovarian cancer symptoms and risk factors, assess your personal risk for these diseases with our "Assess Your Risk" tool, and download helpful tools such as Questions Every Young Woman Should Ask Her Doctor, Cancer-Fighting Food Shopping Guides, and more Tools To Be Proactive. For young women at high risk, receive a mentor through our PinkPal® one-on-one peer support program or find a local Experiential Outreach Group to get support in a city near you. Brighten Up today at BrightPink.org.

Contacts

For Dirty Girl Mud Run
Alissa Neil, 646-495-4000
alissa@alissaneilpr.com

Release Summary

Dirty Girl Mud Runs and Bright Pink partner to tackle early detection of breast and ovarian cancer. Dirty Girl and Bright Pink kick off initiative at Chicago Dirty Girl Mud Run on Saturday, June 29.

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Contacts

For Dirty Girl Mud Run
Alissa Neil, 646-495-4000
alissa@alissaneilpr.com