OSHKOSH, Wis.--(BUSINESS WIRE)--Establishing a partnership with a nonprofit can help organizations motivate employees and win the loyalty of a growing number of charitably minded customers. But, today’s nonprofit partnerships may look different than the financial-only relationships of the past. Some organizations are looking beyond cash contributions and focusing on using in-house expertise for nonprofit good.
Partnering with Nonprofits: Driving profit with purpose, a new Blue Paper®, podcast and infographic from promotional products retailer 4imprint®, explores how some organizations have grown through strategic, long-term partnerships with nonprofits.
“This Blue Paper looks at how organizations are developing new types of nonprofit partnerships and the reasons driving those decisions,” said Greg Ebel, vice president of sales and marketing, 4imprint. “That’s something that may be of interest to both an organization with a long history of supporting nonprofits and an organization that is new to the idea.”
This Blue Paper and podcast provide a comprehensive look at partnerships with nonprofits. It explores the driving forces behind this new-style of partnership and ideas for implementing one in your organization, including:
- Philanthropy’s evolution into cause marketing
- Nonprofits need to accomplish more with less
- Businesses growth achieved by addressing social problems
- Tips for forming effective, mission-focused partnerships
- Real success stories of partnerships in action
Visit www.4imprint.com/bluepapers to read this Blue Paper, download the podcast or view the infographic.
About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at www.4imprint.com/bluepapers, Blue Papers have covered popular, cutting-edge topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.
About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.
