MALVERN, Pa.--(BUSINESS WIRE)--Demand for residential decking and railing is expected to grow at a CAGR of 4% from 2012 to 2015. Overall demand is expected to increase to $4.1 billion, adding $500 million in value during this period. The growth will be driven by the recovery of repair and remodeling market and continued growth in outdoor living.
Principia has released its latest multi-client edition of Residential Decking & Railing 2013, an exhaustive market report that reveals key market data organized for strategic marketing and business planning. Principia collected and analyzed data from nearly 750 industry interviews, including 545 homeowner surveys and 130 dealer surveys. In addition, direct interviews with nearly 100 professionals representing building product manufacturers, wholesalers, distributors, dealers, builders, contractors and installers.
Steve Van Kouteren, Business Director, Industry Reports for Principia, comments “We expect the entire decking industry to benefit from the recovery in residential construction and remodeling, but wood products continue to grow at a faster rate than composites. The exception is with the new capped composites, which will grow at a CAGR of 20% to 25% from 2012 to 2015.”
“Key developments on the supply side include the CPG (owner of AZEK Building Products) acquisition of TimberTech late last year. AZEK-TimberTech decking and railing sales will nearly equal that of industry and brand leader Trex Company, and the integration of the two companies into 2014 will likely result in changes within the overall distribution channel for this industry. In addition, the recent announcement that AEA Investors is planning to sell CPG has led to further industry scrutiny over industry supply changes during the next few years.”
Residential Decking and Railing 2013 identifies best growth opportunities through 2015, strategies for value creation and competitive advantage, and the changes in distribution channels serving the decking and railing market. The report provides business insights on:
- Up-to-date assessment of residential decking & railing market
- Voice of Customer feedback on major drivers and trends
- Market share review for leading producers
- Strategic insights into decking and railing distribution
The report also includes a unique interactive Market Model and Forecasting Tool that allows subscribers to model hypothetical market performance based on their own assumptions of metrics such as housing starts, homeowner decking replacement rate and material market share.
Principia serves the building materials industry through products and services aimed at profitable growth, helping clients grow market share and revenues and improve margins. Services include strategy consulting, market research, and industry conferences and reports. Principia is headquartered in suburban Philadelphia, with offices and affiliates worldwide. See PrincipiaReports.com, and PrincipiaConsulting.com.