EMERYVILLE, Calif.--(BUSINESS WIRE)--Marqeta, the online-to-offline commerce and payments platform, today announced that its +M Platform is the payments technology driving Facebook’s recently launched Facebook Card.
Well known for their technology powering pre-paid loyalty programs, Marqeta’s +M Platform is the first of its kind to enable dynamic multiple account functionality all on one card. Facebook users are among the first to take advantage of this functionality, allowing them to manage all elements of gifting, including purchasing multiple gifts, managing balances and adding funds via mobile, tablet or computer.
“Marqeta has worked hard to create and commercialize the first multi-account commerce and payments platform accessible via a single card. We are very proud that Facebook has adopted our technology, and look forward to a lasting partnership with them,” said Marqeta CEO and Founder, Jason Gardner.
Using Facebook Gifts, Facebook users can give their friends gifts to popular retailers all on one reusable gift card. After purchasing a gift for a friend, the friend is notified instantly and then receives the Facebook Card in the mail a few days later. Each card can hold multiple balances from various popular retailers and any future gifts are automatically added to the same card.
Marqeta’s relationship with Facebook showcases the +M Platform’s ability to seamlessly move the consumer-merchant relationship online-to-offline while enhancing the value proposition for both parties.
Founded in 2010, Marqeta is an online-to-offline commerce and payments platform that empowers large enterprises to better serve their constituents by participating in the payments stream, enables merchants to capture repeat business and greater customer spend, and gives consumers more money for the things they buy everyday. The company is headquartered in Emeryville, Calif. Learn more about Marqeta at www.marqeta.com or by calling 888-462-7738. The +M Platform features and capabilities can be found at www.marqeta.com/plusm.