March 08, 2013 06:00 AM Eastern Daylight Time

Barbie® Celebrates 54Years as the Number One Fashion Doll with Introduction of a New Doll

EL SEGUNDO, Calif.--(BUSINESS WIRE)--In celebration of Barbie® doll’s 54^th birthday, dolls of all ages can commemorate their own special day with the new Birthday Wishes® Barbie® Doll. The iconic doll looks pretty in pink and is the perfect gift for any Barbie fan. Barbie® celebrates on March 9, the same day the famous doll made her first appearance at the New York Toy Fair in 1959. The new Birthday Wishes doll is available now at BarbieCollector.com and at retailers nationwide.

MAT-B

Contacts

Mattel PR
Stefani Yocky, 310-252-6514
stefani.yocky@mattel.com
or
Ketchum PR
Amanda Hollinger, 310-295-3310
amanda.hollinger@ketchum.com

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Smart Multimedia Gallery

In celebration of Barbie(R) doll's 54th birthday, dolls of all ages can commemorate their own special day with the new Birthday Wishes(R) Barbie(R) Doll. The iconic doll looks pretty in pink and is the perfect gift for any Barbie fan. Barbie(R) celebrates on March 9, the same day the famous doll made her first appearance at the New York Toy Fair in 1959. The new Birthday Wishes doll is available now at BarbieCollector.com and at retailers nationwide. (Photo: Business Wire)