LONDON--(BUSINESS WIRE)--According to a study eight out of 10 people* support the UK using renewable energy to generate power. What’s frustrating is that while green energy is high on the public’s agenda the number of consumers and businesses making the switch is still low, says Doug Stewart, CEO of Green Energy UK.
Green Energy UK provides sustainable energy from a number of alternative energy sources, and has seen the green energy debate rise from relative obscurity into the mainstream over the last decade. But, despite a clear majority of support from UK consumers, indicating the public are neither unaware nor ill informed, the critics seem to dominate the media – and that influences people’s actions.
“Ok, so saying it’s ‘cool’ that eight out of 10 people like renewables may sound a bit hippy 60’s man, but I guess I’m old enough to remember when being green was a bit of an alternative thing, so forgive the reference!”, says Doug.
“Nowadays being green doesn’t mean wearing sandals and eating lentils, it is as simple as making green choices, one of those being which electricity provider you use. Picking which utility company you receive power from isn’t a glamorous or interesting process and not something that’s front of mind – most people stick with the provider they’ve always had or have switched over for a cheaper deal.
“But, when it comes to discussions about where our energy will come from in the future or how we all feel about solar panels, wind farms or recycling at home, everyone has an opinion, and rightly so. Energy consumption is taken for granted. While the majority of people consider themselves ‘green’, only a small percentage of the population has switched supplier.”
Doug concludes: “Renewable, sustainable, green energy is a solution and while it’s great that consumers recognise that, the public aren’t voting with their feet or demanding that their electricity supplier provides it to them. Green energy doesn’t come at a premium and supporting new methods now, and perhaps changing our attitude to energy efficiency, could mean we secure our supplies for the future instead of having to rely on expensive and volatile fossil fuel imports.”
Over the past decade Green Energy UK, has adopted a common-sense approach to green living and has supported innovative ways of generating sustainable energy while advising its customers on how they can use less and make a difference without a big or costly change.