DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/qc8565/b2b) has announced the addition of the "B2B E-Marketplaces Audit Report 2012" report to their offering.
B2B E-commerce market in India has been growing at a fast clip. With an annual CAGR of 34.07% the market is expected to reach $4.59 trillion by the end of the year 2012 and will be around $8.25 trillion by 2014.
India has a huge SME's and MSME's population, a vibrant domestic demand for goods and services along with a expanding export sector, factors that bode well for this market space. SMEs and MSME's in India have increased their ICT adoption. A majority of them also shows tremedous confidence of growing their businesses tremendously by subscribing to B2B E-marketplaces.
These E-Marketplaces provide a comprehensive set of solutions to its B2B users, by being an effective online business tool for them. To be successful, any B2B E-marketplace must offer various Interactive channels to their subscribers. Important among these are; E-catalogue, inquiry exchanges, email marketing, live chat, product showcases, discussion forums and social community features.
This report defines audits and finally defines the core set of parameters that must be analyzed and understood by B2B E-Marketplaces in order to deliver effective results. The overall Website Effectiveness of a typical B2B E-marketplace depends upon the following key parameters;
- Product and Services Informativeness
For more information visit http://www.researchandmarkets.com/research/qc8565/b2b