Business Wire
 Truphone
January 08, 2013 09:00 AM Eastern Daylight Time 

Truphone Releases Nano Tru SIM

Millions of iOS device Users Can Now Stay Better Connected Internationally

2013 International CES

LONDON--(BUSINESS WIRE)--Truphone today announced the availability of its Tru SIM in the nano SIM format, enabling millions of iPhone 5 and iPad mini users to connect and communicate in and between more than 200 countries - without the pain of paying extraordinary high roaming fees while traveling abroad. The nano SIM complements the existing micro SIM and standard SIM sizes already available.

“Manufacturers are focusing on the device aesthetics and user interface and we’re focusing on keeping those device owners connected - wherever they are.”

The company is committed to enabling people to access its service on the most popular devices, and with the increasing penetration of Bring Your Own Device policies within enterprise, this additional form factor opens up the service to a very large community of Apple users.

“Smartphones and tablets are getting smaller, lighter and more powerful,” said Marc LeMaitre, US Vice President of Technical Sales. “Manufacturers are focusing on the device aesthetics and user interface and we’re focusing on keeping those device owners connected - wherever they are.”

LeMaitre adds, “To add more power and functionality, smartphone and tablet manufacturers need to conserve space by making the internal components smaller. The nano SIM does this without sacrificing any of the storage and functionality. While not too many people understand what a SIM card is, it is the heart and soul of any GSM mobile device and why it was important to Truphone to get ahead of this upcoming trend.”

Truphone’s nano SIM is unique. Unlike traditional mobile operators, the company’s SIM has multiple subscriber identities, giving customers the ability to have multiple international phone numbers on a single device.

The Tru SIM--combined with Truphone’s intelligent network--tackles the main problems of doing business internationally on a mobile phone. This means that Truphone customers communicate with their international contacts more frequently, whether they are at home or travelling abroad – with a superior quality and a lower cost.

Along with significant savings, Truphone’s innovations offer convenience. Subscribers receive a single bill, have one voice and text mailbox, over-the-air updates and access to 7/24 customer service while traveling abroad.

For more information on Truphone services please visit www.truphone.com.

Editor’s Note: Truphone will be tabling and demonstrating at booth #35553 on the upper level of South Hall 4 at the 2013 International CES.

ABOUT TRUPHONE

Truphone, the pioneering international mobile communications company, helps people and businesses around the world stay connected, wherever they may be. The company’s unique SIM-based offering works in more than 200 countries, significantly reducing the cost and complexity of international mobile roaming.

Contacts

For Truphone
Ritch Blasi
908-612-1760
rblasi@comunicano.com

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