BOULDER, Colo.--(BUSINESS WIRE)--NeoMedia Technologies, Inc., the pioneer in global mobile barcode solutions, and SpyderLynk, a leading mobile activation and solution company for marketers, today announced that the two companies have settled all pending litigation and NeoMedia has granted SpyderLynk a non-exclusive patent license.
NeoMedia and SpyderLynk have agreed to terminate all pending litigation brought by NeoMedia against SpyderLynk on Apr. 9, 2012.
NeoMedia Technologies, Inc. is the pioneer in 2D mobile barcode technology and infrastructure solutions that enable the mobile barcode ecosystem worldwide. Its solutions have transformed nearly 25 million mobile devices with cameras across 193 countries into barcode scanners, enabling a range of practical and engaging applications. With its suite of products, services and extensive IP portfolio, NeoMedia is able to offer customers a comprehensive end-to-end mobile barcode solution. NeoMedia’s current customers include international brands, agencies, handset manufacturers and platform providers. The company also has a growing portfolio of patent licensees. Learn more at http://www.neom.com. Follow us on Facebook, Twitter and Pinterest.
SpyderLynk’s mobile platform allows marketers to activate meaningful mobile marketing engagements using its patented, iconic, QR code alternative, the SnapTag®, and a robust suite of marketing solutions. Consumers with smart- or standard- camera phones can snap or scan SnapTags featured on packaging, advertising, signage or screens to bring brand experiences to life. SpyderLynk’s mobile engagement platform combines all the tools a marketer needs to build, serve and measure action-rich digital experiences enabling mobile purchases, coupon downloads, free sample requests, video views, opt-ins, promotional entries, Likes, Pins, Follows, Posts, Tweets, and more. SpyderLynk’s highly integrated solutions are accelerating purchase cycles and driving marketing results for brands such as Coke Zero, Glamour, Revlon, L’Oreal, MillerCoors, Warner Brothers, Toyota, Dos Equis, the Dallas Cowboys and others. SpyderLynk can be found online at www.spyderlynk.com. Follow us on Facebook, Twitter and through the #SnapTag hashtag.
About Global IP Law Group, LLC
Global IP Law Group, LLC is a law firm based in Chicago, Illinois with affiliates in London, Auckland, and Seoul. Global IP assists clients in monetizing patents through sales, licensing, and litigation. The firm advised Nortel Networks through the monetization process of Nortel’s more than 6,000 patents, which culminated in pending sale to a consortium including Apple, Microsoft, RIM, Sony and Ericsson for $4.5 billion.