OO.com Teams up with charity: water for #GivingTuesday

#GivingTuesday, the day after Cyber Monday, is a day for shoppers to focus on giving back. With OO.com, you can shop all the top stores for the holidays and support charity: water automatically.

NEW YORK--(BUSINESS WIRE)--OO.com, a leading shopping site for top brands and giving back with every purchase, has donated over $1.5MM to their three charity partners in just 11 months: DonorsChoose.org, Room to Read, and Vittana. Seeing how quickly they were able to make an impact in such a short period of time, OO.com is inspired to do more and is expanding to support a charity with a noble cause and a large following: charity: water. charity: water is a non-profit organization that brings clean, safe drinking water to people in developing countries. 100% of all public donations directly fund water projects, and they prove every dollar using photos and GPS coordinates on a map. Now, shoppers on OO.com are able to give to charity: water seamlessly as they shop.

“OO.com has created an innovative way to leverage a shopping platform for good.”

GIVING TUESDAY: For #GivingTuesday, a consumer can sign up on OO.com to access exclusive discounts on over 30,000 merchants, including Best Buy, 1-800-Flowers.com, Walmart, and more; a true one-stop-shop for the Holidays. Shoppers set their “Giving Meters” to determine how much of their reward points, called WOWPoints, will be directly donated to their charity of choice. These donations occur automatically on the user’s behalf when they shop on OO.com.

With OO.com, giving is a part of everyday life. Now shoppers will be able to help bring clean, safe drinking water to people in developing countries simply through everyday shopping! Shoppers who support charity: water can buy all their holiday gifts at great prices, earn rewards points to give or keep and automatically make an impact in countries lacking clean water.

Right now, nearly a billion people lack access to clean water. That’s one in nine of us. charity: water donates 100% of all public donations directly to water projects.

“We’re grateful to have the support of OO.com and are excited to inspire their customers to support our work bringing clean safe drinking water to the people of Ethiopia,” said Scott Harrison, founder and CEO of charity: water. “OO.com has created an innovative way to leverage a shopping platform for good.”

Charlie Kim, Founder & CEO of Next Jump, believes that charitable giving is the new form of marketing. Kim says, “OO.com is a vehicle for good. We have the ability to use the power of business to dramatically impact the world in a positive way. Use OO.com when you eat, when you travel, when you shop, and you are automatically donating to help support your cause. We make GIVING BACK easy.”

Join OO.com and charity: water in making a difference this #GivingTuesday.

About OO.com, a Next Jump Company:

OO.com is Next Jump’s consumer facing shopping site. Founded in 1994, Next Jump is positioned to become the universal loyalty platform for the internet, leveraging proprietary technology engineered over the last decade. The Company already has the largest footprint in providing rewards and loyalty programs to more than 90,000 corporations, organizations, and affinity groups including 70% of the Fortune 1000 and the largest membership clubs in the country, including AARP, NEA and AAA. Next Jump's WOWPoints™ is one of the fastest growing virtual currencies due to its cash-like value and flexibility. Consumers are able to earn and burn WOWPoints™ through all Next Jump powered marketplaces, including OO.com, the Company’s first direct to consumer site. Next Jump was founded by Charlie Kim and is based in New York City with offices in Boston, San Francisco and London. For more information visit www.nextjump.com.

About charity: water

charity: water is a non-profit organization bringing clean, safe drinking water to people in developing nations. 100% of public donations directly fund sustainable water solutions in areas of greatest need. Right now, 800 million people on the planet don’t have access clean and safe drinking water. That’s one in nine of us.

Unsafe water and lack of basic sanitation cause 80% of diseases and kill more people every year than all forms of violence, including war. Children are especially vulnerable, as their bodies aren’t strong enough to fight diarrhea, dysentery and other illnesses.