Shop Water Filters on Cyber Monday

LOUISVILLE, Ky.--(BUSINESS WIRE)--When you are shopping online this Cyber Monday, take advantage of the latest water filter promotion from GE appliances to ensure your visiting family and friends have the cleanest water possible.

“We have found that, while consumers would ideally replace their filter every six months, some are currently replacing it only a handful of times during the 13-year average life of their refrigerator. SmartOrder makes it more convenient to get on a regular schedule.”

From Nov. 21 through Nov. 27, GE is offering the best deal of the year on water filters: get 10 percent off plus free shipping at geapplianceparts.com when you use the promotion code, “TURKEY.” The promotion is also available via phone at 1-877-519-8456.

“Buying a replacement water filter on Cyber Monday allows you to check off an item on your to-do list from the convenience of your computer, and you get the best performance out of your filter for holiday cooking, baking and entertaining,” says Laura Edwards, marketing manager, GE Parts.

GE water filters feature a carbon core that reduces chlorine taste and odor from water, along with more than 15 contaminants, including select natural deposits, and certain herbicides and pesticides. Over time, the carbon pores fill, leaving fewer spaces for more materials to be filtered out of the water. A slow flow of water from the refrigerator dispenser is a sign of buildup, and indicates it’s time to change the filter.

To make it easy to change the filter on a regular basis, GE offers a SmartOrder program. Sign up online and GE will send you a water filter replacement every three, six, nine or 12 months.

“Most filters should be replaced every six months, but we give our customers the chance to customize their schedule. They simply input their model number, sign up for the program and their credit card is charged when a new filter is sent, free of shipping charges,” says Edwards. “We have found that, while consumers would ideally replace their filter every six months, some are currently replacing it only a handful of times during the 13-year average life of their refrigerator. SmartOrder makes it more convenient to get on a regular schedule.”

To find the filter you need, GE has a Filter Finder online tool that will help you order the replacement that fits with your GE refrigerator.

Filtered water benefits

GE water filters offer several benefits to consumers, including:

Filtered water tastes great. GE’s water filters not only make water smell and taste better by reducing chlorine, they also filter substances like lead and mercury from the water.
GE’s new French door refrigerator removes 98 percent of five trace pharmaceuticals found in water, such as progesterone, and ibuprofen.^*
Filtered water saves money. A helpful calculator shows how much money is saved if a home switches from bottled water to filtered, tap water.
Ditching the bottled water for filtered water means fewer plastic bottles arriving in landfills.

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About GE Appliances

GE Appliances is at the forefront of building innovative, energy-efficient appliances that improve people’s lives. GE Appliances’ products include refrigerators, freezers, cooking products, dishwashers, washers, dryers, air conditioners, water filtration systems and water heaters. General Electric (NYSE: GE) works on things that matter to build a world that works better. For more information on GE Appliances, visit www.ge.com/appliances.

^*In addition to lead, mercury, and other select contaminants, GE RPWF filters reduce ibuprofen, atenolol, fluoxetine, progesterone, and trimethoprim. Not all pharmaceuticals may be present in your water.