Yoplait Introduces New, 100-Calorie Greek Yogurt

New Yoplait® Greek 100 Offers Everything You Love About Greek Yogurt at 100 Calories

MINNEAPOLIS--()--Yogurt eaters no longer have to choose between a cup of delicious, thick and creamy Greek yogurt and a diet snack. Yoplait® introduces Yoplait® Greek 100, a 100-calorie strained Greek yogurt that delivers 100 percent of the rich, creamy taste of Greek yogurt in six delightful flavors.

“Greek yogurt has everything people are looking for in a snack, but sometimes, the calories can add up for those watching their intake,” says Liza Dopp, Yoplait Greek 100 marketing manager. “We’ve heard from calorie conscious consumers that there is a need for Greek yogurts with less than 150 calories, and we’re thrilled that Yoplait Greek 100 can answer that call.”

Those watching their waistline can be even more to be excited to try this new product as Yoplait Greek 100 is the only Greek yogurt endorsed by Weight Watchers® with a PointsPlus® value of 2 per serving.*

“Because of its high-protein content and other health benefits, I recommend Greek yogurt often to my clients looking for a satisfying and healthy snack,” says Christina Meyer-Jax, Registered Dietitian. “I’m excited about the 100-calorie Greek option from Yoplait as it provides a healthy snack alternative for those monitoring their caloric intake and watching their weight.”

New Yoplait Greek 100 is available in six delicious flavors including Strawberry, Black Cherry, Mixed Berry, Vanilla, Peach and Key Lime. With zero percent fat and two times the protein of regular yogurt** per 5.3 oz. cup, new Yoplait Greek 100 provides a fulfilling snack and is a good source of calcium and vitamin D.

Yoplait Greek 100 will be available nationwide in August for a suggested retail price of $1.29 per single serve cup. For more information on Yoplait® Greek 100 visit www.YoplaitGreek.com.

*WEIGHT WATCHERS for services and PointsPlus are the registered trademarks of Weight Watchers International, Inc., and are used with permission by General Mills.

**Yoplait Greek 100 contains 10g of protein per 5.3 oz. versus regular non-Greek yogurt contains 5g of protein per 5.3 oz.

About General Mills

General Mills is one of the world’s leading food companies, operating in more than 100 countries. Its consumer brands include Cheerios, Häagen-Dazs, Nature Valley, Yoplait, Betty Crocker, Pillsbury, Green Giant, Progresso and Old El Paso. Headquartered in Minneapolis, Minnesota, USA, General Mills had fiscal 2012 net sales of US$16.7 billion. Visit www.generalmills.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50369866&lang=en

Contacts

Cone Communications
Emilie Valle, 617-939-8319
evalle@coneinc.com
or
Yoplait Public Relations
Julie Johnson, 763-764-2865
julie.johnson2@genmills.com

Yoplait Greek 100 Strawberry (Photo: Business Wire)

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Contacts

Cone Communications
Emilie Valle, 617-939-8319
evalle@coneinc.com
or
Yoplait Public Relations
Julie Johnson, 763-764-2865
julie.johnson2@genmills.com