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July 11, 2012 08:55 AM Eastern Daylight Time 

Tekserve Announces its First Windows Workstation, Designed to Enhance RED Digital Camera Workflows

NEW YORK--(BUSINESS WIRE)--Tekserve, a foremost production and broadcast workflow consultancy, today announced they have been approved as an OEM Partner and integrator, deploying and delivering on tools specifically tuned to enhance workflows using RED Digital Cinema Cameras. Tekserve's collaboration with RED, Hewlett Packard, Adobe and Nvidia brings the ultimate tool set to the production community.

“HP continues to play an integral role in pushing media and entertainment technology forward, providing professionals with the performance and power needed as the industry adopts higher resolutions.”

Utilizing HP’s Z820 Workstation, Tekserve’s system utilizes its unique “Transition Technology” approach, simplifying the management and support of the workstation. Coherent logical configuration of defaults, desktop layout and system organization as a foundation, complemented by an embedded high-speed restore mechanism enables users to quickly and efficiently restore their configuration to their optimized state. Users will have access to exclusive Tekserve capabilities such as subscription-based restore management, along with Tekserve's unparalleled experience and support of the creative professional.

“Complementing our restore technology is the service component, by subscription Tekserve will manage your software updates through the restore process,” explained Matt Cohen, Tekserve co-owner and production workflow expert. “We carefully test and vet updates that could affect performance and function while periodically delivering updated restore images for your workstation. Our support and guidance will ensure users comfortably access the latest tools without the distraction of reconfiguring the system.”

The Tekserve workstation is the first of its kind to the market, with a highly competitive price advantage given the bundled system components and features. Along with the unique enhancements, the workstation utilizes the HP Z820 dual processor 16 core configurations at 2.0ghz, 2.6ghz and 3.1ghz, integrated RED mag reader and RED rocket card, special Adobe software deals, special HP monitors bundled, including the flagship dream color display. Tekserve’s Transition Technology is specifically designed to ease adoption of users considering a new platform, as well as empowering all configuration and system management choices for the power user.

Ted Schilowitz, RED’s first employee, commented: “A big part of our focus at RED is ensuring that those shooting our cameras have a smooth and logical workflow for all stages of post production. This HP/Red Rocket/Adobe configuration with our built in RED SSD readers is super powerful and perfectly suited for RED work on jobs from commercials and music videos all the way up to the biggest movies in the world. I’ve known the Tekserve team for many years, and have the highest confidence that they will set up and support these systems properly, and look out for their customers in the creative part of the computing world.”

Systems will include the world-class HP Z820 Workstation with dual 8 Intel Core Xeon processors, Nvidia Quadro Graphics Integrated RED Rocket and RED Mag Reader. Several storage options will be offered both internal to the workstation as well as tailored external solutions.

“Professionals who handle RED Camera footage require a workstation built specifically for their workflow, and Tekserve’s new HP Workstation offerings give them everything they need in one package,” said Jim Zafarana, vice president and general manager, Commercial Solutions Business Unit, HP. “HP continues to play an integral role in pushing media and entertainment technology forward, providing professionals with the performance and power needed as the industry adopts higher resolutions.”

About Tekserve

Tekserve Business Solutions helps CIOs and technology decision-makers best integrate solutions into the complex heterogeneous IT environment in the enterprise and includes Tekserve’s renowned Pro solutions, rich media production, storage and advisory services. Our solutions practice is complemented by the Tekserve retail store, built specifically for consumers who want the best possible experience buying and using Apple products.

Contacts

Press:
Articulate Communications Inc.
Ashleigh Egan, 212-255-0080, ext. 12
tekserve@articulatecomms.com

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