BURBANK, Calif.--()--Last night at his Los Angeles concert, Chris Daughtry announced that he has teamed up with DC Entertainment to become an ambassador for the WE CAN BE HEROES giving campaign (www.WeCanBeHeroes.org) designed to raise awareness and funds to fight the worst hunger crisis in 60 years in the Horn of Africa. This announcement was made live, onstage to thousands of fans, and was followed by the first ever performance of the new WE CAN BE HEROES version of Daughtry’s song, “Rescue Me” from their 19/RCA gold-certified release Break The Spell.
“The countries in the Horn of Africa are facing the worst drought in 60 years, causing a severe hunger crisis. WE CAN BE HEROES is doing its part to help fight this crisis and I feel honored to be a part of this campaign.”
“Chris Daughtry is not only a true comics fan, but he has a real passion for helping others, which makes him a perfect partner for WE CAN BE HEROES,” said Diane Nelson, President of DC Entertainment. “We are excited to have such an influential advocate helping raise awareness for this initiative.”
As part of his support for WE CAN BE HEROES, Chris Daughtry and his band recorded a new version of the song “Rescue Me.” The song will post to iTunes early this summer and all net proceeds from sales will be donated to the campaign. Daughtry will also incorporate this song into performances along their U.S. summer Break the Spell tour, bringing the important message of WE CAN BE HEROES to an entirely new audience.
“I have been a fan of DC Comics’ JUSTICE LEAGUE characters, especially Batman, since I was young and am thrilled to be working with DC Entertainment on their WE CAN BE HEROES charitable campaign,” said Chris Daughtry. “The countries in the Horn of Africa are facing the worst drought in 60 years, causing a severe hunger crisis. WE CAN BE HEROES is doing its part to help fight this crisis and I feel honored to be a part of this campaign.”
WE CAN BE HEROES utilizes the iconic JUSTICE LEAGUE to help raise awareness and funds for three humanitarian aid organizations working in Africa – Save the Children, International Rescue Committee and Mercy Corps – who are delivering aid to the over 9 million people in need of critical assistance in the Horn. DC Entertainment is matching up to $1 million in total donations, and 50 percent of the purchase price from WE CAN BE HEROES products is going directly to saving lives. For more information on DC Entertainment’s WE CAN BE HEROES campaign, please visit www.WeCanBeHeroes.org.
About DC Entertainment:
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world. In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions, launched We Can Be Heroes—a giving campaign featuring the iconic Justice League super heroes—to raise awareness and funds to fight the hunger crisis in the Horn of Africa.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50295182&lang=en
Facebook
Twitter
LinkedIn
Delicious
Reddit
StumbleUpon
Digg
MySpace
Newsvine
Google Bookmark
Yahoo! Bookmark
Email
Email 