AWS and SAP Announce Certification of AWS Infrastructure for SAP Business All-in-One Solutions* – Research Study Shows Infrastructure Cost Savings of up to 69% when Running SAP Solutions on AWS

Customers including LIONSGATE, EMBI, and Merrifield Garden Center move SAP environments to AWS to take advantage of increased flexibility and infrastructure cost savings

Independent Research firm VMS provides detailed research of infrastructure cost savings of running SAP systems on AWS

SEATTLE--()--Amazon Web Services LLC (AWS), an Amazon.com company (NASDAQ:AMZN), today announced the expansion of SAP certified solutions on AWS including SAP Business All-in-One solutions for both Linux and Windows, and expanded certification for SAP Rapid Deployment solutions and SAP Business Objects business intelligence (BI) solutions to include Windows Server 2008 R2. Today’s announcements provide customers the flexibility to rapidly deploy SAP solutions on the scalable, on-demand AWS platform without making long-term commitments or costly capital expenditures for their underlying infrastructure. As more enterprises seek to understand cost savings of cloud deployments, Germany based consulting firm, VMS AG has also announced industry research that finds running SAP applications on AWS provides infrastructure cost savings of up to 69% compared to the same solution on-premises. For more information on deploying SAP solutions on AWS as well as detailed research on infrastructure cost savings of running SAP solutions on AWS, visit http://aws.amazon.com/sap

“LIONSGATE is a $2 billion diversified global entertainment corporation that produces feature films and television programming to a worldwide audience,” said Theresa Miller, Vice President, Information Technology, LIONSGATE. “Faced with IT challenges including expanding infrastructure and costs, and increased enterprise application workloads, LIONSGATE began using AWS in 2010 to avoid acquiring additional data center space, saving an estimated $1M+ over three years. Now utilizing SAP solutions in a Windows environment, LIONSGATE has migrated their SAP development, test and QA systems to run on the AWS cloud.”

Emergency Medicine Business Intelligence (EMBI) provides HIPAA compliant analytic tools for hospital emergency departments to monitor productivity, utilization and patient care. Cloud computing allows hospitals the ability to buy mission critical software and hardware as a service instead of trying to manage demand internally,” said Scott Richards, CEO at EMBI. “Deploying SAP Business Objects BI solutions on AWS, with solution provider DecisionFirst, allows us to leverage industry-leading business intelligence toolsets to provide our customers web-based, on-demand, key performance metrics they need to manage their operations and business. With these solutions our emergency department clients are able to focus on providing a higher level of service to their customers.”

Merrifield Garden Center, one of the largest and most complete garden nurseries in the US, is using SAP Business All-in-One on AWS to manage inventory, purchasing and accounts. “Our IT operations were simply not keeping pace with the rapid growth of our business,” said Bryan Moore IT Director at Merrifield Garden Center. “Running our SAP Business All-in-One solution on AWS, with systems integrator Savantis and managed services provider Protera, provided dependable infrastructure and offered an affordable solution that enhanced security and the flexibility needed to scale up and scale down during seasonal demand swings.”

Leveraging its industry-leading intelligence VMS AG has developed detailed cost analysis of running SAP solutions on AWS using the best practices of more than 2,600 SAP environments. The research found infrastructure savings of up to 69%, on AWS, compared to an SAP Business All-in-One system running on-premises.

“Customers have experienced tremendous success when running their SAP applications on AWS,” said Kevin Ichhpurani, senior vice president, Ecosystem and Channels, SAP. “Today’s announcement offers enterprises and midsized companies alike the flexibility to deploy SAP applications and analytics solutions quickly and scale up as the business grows.”

“We have seen a rapid increase in businesses deploying SAP solutions on AWS,” said Terry Wise, Director of AWS Worldwide Partner Ecosystem. “Whether it’s running SAP applications for development and testing or production applications, businesses can take advantage of the AWS pay-as-you-go model and quickly scale capacity both up and down as needed, paying only for the resources used.”

To learn more about cost savings of running SAP solutions on AWS, visit http://bit.ly/IVsXYI

*This refers to two tier deployments as typically found with SAP Business All-in-One installations. SAP Business All-in-One is the pre-packaged version of SAP ERP for the indirect Channel.

About Amazon Web Services

Launched in 2006, Amazon Web Services (AWS) began exposing key infrastructure services to businesses in the form of web services -- now widely known as cloud computing. The ultimate benefit of cloud computing, and AWS, is the ability to leverage a new business model and turn capital infrastructure expenses into variable costs. Businesses no longer need to plan and procure servers and other IT resources weeks or months in advance. Using AWS, businesses can take advantage of Amazon's expertise and economies of scale to access resources when their business needs them, delivering results faster and at a lower cost. Today, Amazon Web Services provides a highly reliable, scalable, low-cost infrastructure platform in the cloud that powers hundreds of thousands of enterprise, government and startup customers businesses in 190 countries around the world. AWS offers over 28 different services, including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple Storage Service (Amazon S3) and Amazon Relational Database Service (Amazon RDS). AWS services are available to customers from data center locations in the U.S., Brazil, Europe, Japan and Singapore.

About Amazon.com

Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. The new latest generation Kindle is the lightest, most compact Kindle ever and features the same 6-inch, most advanced electronic ink display that reads like real paper even in bright sunlight. Kindle Touch is a new addition to the Kindle family with an easy-to-use touch screen that makes it easier than ever to turn pages, search, shop, and take notes - still with all the benefits of the most advanced electronic ink display. Kindle Touch 3G is the top of the line e-reader and offers the same new design and features of Kindle Touch, with the unparalleled added convenience of free 3G. Kindle Fire is the Kindle for movies, TV shows, music, books, magazines, apps, games and web browsing with all the content, free storage in the Amazon Cloud, Whispersync, Amazon Silk (Amazon's new revolutionary cloud-accelerated web browser), vibrant color touch screen, and powerful dual-core processor.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, www.amazon.it, and www.amazon.es. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

Contacts

Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr

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Contacts

Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr