Forever 21 Enlists Accertify to Fight Fraud

Apparel Retailer Looks to Reduce Manual Review and Enhance Customer Experience

CHICAGO--(BUSINESS WIRE)--Accertify, a leading fraud prevention and risk management provider, announced today that it has signed an agreement to provide specialty clothing retailer Forever 21 with its comprehensive and flexible fraud prevention solution. By using Accertify’s platform, customized to Forever 21’s e-commerce business, Forever 21 will elevate the efficiency of their transactions and process reconciliations.

“Accertify understands the unique risk management needs of a growing e-commerce business like Forever 21’s”

“Accertify understands the unique risk management needs of a growing e-commerce business like Forever 21’s,” said Jeff Liesendahl, President of Accertify. “Our platform has the sophisticated data capabilities, flexibility, automation, and built-in intelligence that will improve the management of Forever 21’s fraud prevention efforts. We also expect the use of our platform to enhance the shopping experience Forever 21 offers its customers.”

Forever 21, Inc., headquartered in Los Angeles and operating in over 480 locations worldwide, offers consumers the latest fashion trends in women’s and men’s clothing and accessories. Forever 21 is growing their online presence internationally and is turning to Accertify, an American Express company, to process and decrease risk in Forever 21’s online transactions.

“With Accertify managing our fraud prevention program, we will be able to redeploy our resources to further enhance our customer’s online shopping experience, including customer service,” said Beth Jain, Controller at Forever 21, Inc. “We selected Accertify to help us fight fraud because they offer a proven solution that is customizable to our particular needs. We are confident they will limit our exposure to fraud-related risks as we work to rapidly expand our e-commerce business.”

Accertify supports the risk management and fraud reduction efforts of leading companies around the world. Its platform integrates a complete e-commerce program, allowing merchants to process online transactions, minimize fraud risks, and manage payment disputes and measure outcomes. Forever 21 joins an impressive roster of retail clients, including Abercrombie & Fitch, Aldo, Gilt Groupe, and Urban Outfitters.

About Accertify

Accertify Inc., a wholly owned subsidiary of American Express, based in Itasca, IL, is a leader in providing e-commerce companies with hosted software solutions, tools and strategies for preventing online fraud and mitigating enterprise-wide risks. Its Interceptas^® platform integrates the various components of fraud prevention, applies state-of-the-art automation to each step in process and offers advanced capabilities for managing fraud data. Built with a merchant's perspective, Interceptas delivers flexibility in preventing fraud related to card-not-present purchases, online scams and policy abuse, merchandise returns and exchanges and other data management challenges. Accertify is committed to providing online companies with the most cost-effective solution to fraud available. For more information, visit www.accertify.com.