Research and Markets: Health Outcomes Liaisons: Managing a Field-Based Team That Speaks the Payer's Language

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/f93d4c/health_outcomes_li) has announced the addition of Cutting Edge Information's new report "Health Outcomes Liaisons: Managing a Field-Based Team That Speaks the Payer's Language" to their offering.

“Health Outcomes Liaisons: Managing a Field-Based Team That Speaks the Payer's Language”

The latest report from Cutting Edge Information will enable readers to develop HOL capabilities and reach payers via optimal team alignment and structure, competitive compensation and a strong slate of core HOL activities.

With healthcare costs rising and competitors both branded and generic flooding markets, life science companies face unrelenting pressure to justify costs and prove product value. To communicate with payers and secure the best reimbursement, companies increasingly deploy health outcomes liaisons (HOLs).

HOLs forge connections with key target audiences by communicating critical health economics and outcomes research (HEOR) data. Trailblazing companies have assembled elite HOL teams focused on market access priorities, and they support these groups with extensive resources and quality ongoing training.

Developed from the rich insights of experienced managers and in-the-field liaisons, this study's data including team structures and staffing levels, core HOL activities, compensation benchmarks and profiles of groups in the US, EU and emerging markets will help you optimize your HOL team.

Meet team needs through structure As a newer function, HOLs groups do not have an industrywide, standard structure. Examine benchmarks and case studies to weigh the benefits and disadvantages of different approaches, and see how leading companies clarify HOL and MSL roles.

Solidify payer relationships Cultivating relationships is a key HOL responsibility and a large part of measuring ROI. Discover when and how to engage payer organizations and learn simple strategies for making the most of visits.

Recruit and retain the ideal HOL Outcomes liaisons possess a unique skill set, making them harder to recruit. Gain a competitive edge with real-company compensation benchmarks, and ensure professional advancement by establishing training modules. Discover five potential career tracks used by top-performing companies to keep staff motivated and invested in company success.

TOTAL NUMBER OF SURVEYED COMPANIES 28 Pharmaceutical, Biotech and Medical Device Companies

METRICS AND CHARTS 40+ Charts and Graphics 500+ Metrics

Key Topics Covered:

• Health Outcomes Liaisons: Proving Product Value to Payers
• Health Outcomes Liaisons: Four Recommendations for Success
• Building an Effective HOL Group
• HOL Team Resources: Budgets and Staffing Information
• The Benefits of Dialogue with Payers
• Proving Return on Investment: A Difficult Task
• The Future of HOL Teams
• Establishing Credibility Through an Ideal HOL Profile
• Employ the Right People
• Compensate Hires with Competitive Salary Packages and Long-Term Advancement
• Conduct the Right Mix of Activities
• Health Outcomes Liaison Team Profiles

For more information visit http://www.researchandmarkets.com/research/f93d4c/health_outcomes_li