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January 10, 2012 10:15 AM Eastern Daylight Time 

SocialLogix and DigitalMailer Partner to Deliver Social Media Compliance Solutions to Financial Institutions

-- Strategic Agreement Will Deliver Market-Leading Solutions Designed to Manage the Risk from Social Media and Maintain Compliance for Credit Unions and Banks --

ROSEVILLE, Ca. & HERNDON, Va.--(BUSINESS WIRE)--SocialLogix Inc., a leading provider of social media risk and compliance solutions, and DigitalMailer, a leader in providing digital communication solutions to the financial institution industry, today announced the formation of a strategic reseller agreement where DigitalMailer will be the exclusive partner for the delivery of SocialSentry to the credit union and community and mid-size banking markets.

“SocialLogix's willingness to deliver a solution specifically designed for the credit union and mid-size bank market was critical to our decision-making process.”

“As credit unions and banks continue to look for effective ways to communicate with their customers, social media can no longer be ignored,” said Dan Romine, founder and CEO of SocialLogix. “SocialSentry enables organizations to embrace social media in a productive way, while mitigating the risks inherent in social dialog.”

Social media offers valuable ways for organizations to build relationships. From customer services to marketing, social media is an effective, low-cost way to connect that is quickly becoming a part of everyone’s daily life. However, any organization embracing social media needs to have processes and tools in place to manage the risk, and must keep the employee perspective in mind, so that procedures won’t be awkward or time-consuming for them.

“Our relationship with SocialLogix as a strategic reseller gives us the ability to influence product direction, and help to deliver the best possible social media risk and compliance solution for financial institutions,” said Ron Daly, President of DigitalMailer. “SocialLogix's willingness to deliver a solution specifically designed for the credit union and mid-size bank market was critical to our decision-making process.”

SocialSentry uniquely addresses the risks of social communication through its granular, real-time tracking of social media communication. SocialSentry identifies and monitors employee communication happening from any location, within the company network or Internet. In addition, SocialSentry offers the ability to monitor select users or the entire employee base and archive all social media communication for future analysis or e-discovery. Because SocialSentry is a Software-as-a-Service offering, companies of all sizes can take advantage of a flexible, affordable and easily deployed solution.

“DigitalMailer is a thought-leader in e-strategy, providing innovative, best-in-class solutions specifically tailored to their clients’ needs,” Romine said. “We look forward to working with DigitalMailer to serve this important market.”

About SocialLogix

SocialLogix (www.sociallogix.com) provides innovative and cost-effective Risk, and Compliance Solutions for Social Networking to protect against known and emerging threats associated with social media communications. SocialLogix’s flagship product, SocialSentry, enables corporations and organizations to implement oversight processes, monitor content for risks, enforce usage policies, and archive communications for e-discovery and subsequent processing.

About DigitalMailer

DigitalMailer, Inc. (www.digitalmailer.com) helps financial institutions and businesses open their biggest branch – the virtual branch. Using its expertise and today's technology, DigitalMailer helps organizations connect with customers in the online channel they prefer, driving consistent, managed messages that are optimized for communication, convenience, efficiency and promotion of product growth.

Contacts

SocialLogix
Kim Carroll, 916-960-9202
kcarroll@sociallogix.com
or
DigitalMailer
Ron Daly, 703-733-0339 ext. 102
rdaly@digitalmailer.com

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