Pioneer’s Next Generation AppRadio Expands Compatibility

AppRadio 2 Adds Support for Select Android Devices

2012 International CES
Booth #1101

LAS VEGAS--()--CES BOOTH #1101 – Pioneer Electronics (USA) Inc., the leader in aftermarket car electronics technology, today unveiled AppRadio™ 2, its newest smartphone powered in-vehicle audio system. Guided by its “rethinking connectivity” philosophy and the experience gained from the development of the first AppRadio platform, Pioneer’s new AppRadio 2 contains all the features of the original AppRadio, while expanding compatibility to now include many of the latest Android smartphones equipped with either the Mobile High Definition Link (MHL) or a micro HDMI connection1. This expansion means the AppRadio 2 supports both of the most popular smartphone platforms and provides a solution for integrating these devices safely and easily into the vehicle. The AppRadio 2’s capacitive touchscreen is a larger 7-inch size, but like the original, enables control of supported functions using similar touch and motion gestures of the connected smartphone device. For safety and convenience, AppRadio 2 features built-in Bluetooth for hands-free calling2, an input for an optional vehicle-mounted rear facing back-up camera, an input for interfacing with the vehicle’s steering wheel controls3 and two sets of pre-amp outputs for connection to external amplifiers.

“Since the first generation AppRadio was introduced last year, consumers have been quick to recognize and embrace the power and potential of this product. However many consumers requested compatibility and support for additional devices,” said Ted Cardenas, director of marketing for the car electronics division of Pioneer Electronics (USA) Inc. “By expanding AppRadio 2’s compatibility, we are able to provide even more drivers a convenient and safer way to integrate their smartphone and their apps into their vehicles. Additionally, this expansion will accelerate the growth of available AppRadio compatible apps, as many developers support both smartphone platforms as well.”

Pioneer’s AppRadio 2 features a clean and simple aesthetic with minimal physical buttons, as the majority of the functions and controls are operated via the high resolution WVGA (800 x 480) 7-inch capacitive touchscreen. This capacitive touch panel is used for all functions including the app interface, music control/playback, AM/FM radio, and Bluetooth hands-free calling features.

Power from the Smartphone

AppRadio 2 includes all of the built-in functions of the original AppRadio as well as smartphone integration through the use of the free Pioneer AppRadio application and compatible third-party apps. The Pioneer AppRadio application enables access to the data and connectivity of the connected smartphone and compatible third-party apps.

As with the original AppRadio, the AppRadio 2 features a built-in AM/FM tuner with RDS text information display (when available) and full control/playback of music stored on the connected smartphone device. Safe, in-vehicle phone functionality is simple with built-in Bluetooth, enabling hands-free cellular phone operation using the car’s speakers and the included external microphone to turn the car into a rolling speakerphone.

Pioneer’s AppRadio 2 will be available in April with a suggested retail price of $499. The original AppRadio model will also continue to be available at a suggested retail price of $399.

Pioneer’s Car Electronics Division is known for offering the kind of in-car products that make driving more enjoyable by offering high quality audio and video, seamless connectivity and ease-of-use. Its focus is on the development of new digital technologies including audio video, navigation and emerging media, while maintaining its strong heritage in products for car audio enthusiasts and sound competitors.

Pioneer Electronics (USA) Inc. is headquartered in Long Beach, Calif., and its U.S. Web address is www.pioneerelectronics.com. Its parent company, Pioneer Corporation, is a leader in optical disc technology and a preeminent manufacturer of high-performance audio, video and computer equipment for the home, car and business markets. The company focuses on three core business domains including home electronics, car electronics, and Digital Network Entertainment™.

1Optional cables for Mobile High Definition Link (MHL) and micro HDMI connection sold separately.

2Bluetooth functionality requires a compatible Bluetooth-enabled mobile phone. Certain Bluetooth features may not be supported by all compatible Bluetooth-enabled devices, and/or the functionality of such features may be limited in certain devices or by certain wireless carriers. See more details about compatible Bluetooth-enabled mobile phones at the following webpage: “http://www.pioneerelectronics.com/BluetoothCompatibility”.

3Optional 3rd party adapter required.

NOTE: Do not use your Pioneer system if doing so will divert your attention in any way from the safe operation of your vehicle. Always observe safe driving rules. In some states certain operations of devices while driving may be illegal. Where such regulations apply, they must be obeyed.

PIONEER and APPRADIO are trademarks or registered trademarks of Pioneer Corporation.
GOOGLE is a registered trademark of Google Inc.
ANDROID is a registered trademark of Google Inc.

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Contacts

Pioneer Electronics (USA) Inc.
Jaed Arzadon, 310-952-2451
jaed.arzadon@pioneer-usa.com
or
Katherine Manning, 310-952-2388
katherine.manning@pioneer-usa.com
or
Formula PR for Pioneer Electronics
Liz Murphy, 310-578-7050
murphy@formulapr.com

Contacts

Pioneer Electronics (USA) Inc.
Jaed Arzadon, 310-952-2451
jaed.arzadon@pioneer-usa.com
or
Katherine Manning, 310-952-2388
katherine.manning@pioneer-usa.com
or
Formula PR for Pioneer Electronics
Liz Murphy, 310-578-7050
murphy@formulapr.com