CAMBRIDGE, Mass.--(BUSINESS WIRE)--Sedo, the leading online domain marketplace and monetization provider, today announced the successful negotiation of a $1 million sale for the domain name dudu.com. A memorable, short and brandable name, the sale of dudu.com to social media network DUDU was brokered, after three months of negotiations, by Sedo’s international sales team.
Located in Dubai, the buyer of dudu.com is Mr. Alibek Issaev, a businessman and Chairman of DUDU Communications. DUDU is a popular social network which uses unique translation technology to allow its users from around the world to communicate with each other in their native languages. The network is currently located at www.godudu.com, and the company decided that investing in a shorter, more memorable name would benefit their business’ growth.
“With the purchase of dudu.com, we will be able to match our platform’s brand with the exact domain name we need, and migrate from using godudu.com to this shorter version,” said Alibek Issaev, Chairman of DUDU. “This purchase means we don’t lose important traffic, and at the same time we ensure that visitors from around the globe will remember our brand’s name.”
The former owner of dudu.com, based in China, had not originally listed the dudu.com domain for sale. However, Sedo’s international brokerage team was able to help both the buyer and seller negotiate a mutually satisfactory agreement for the sale of the name.
“In our day-to-day work, we face the complex issue of language barriers,” confirmed Liesbeth Mack-de Boer, chief sales officer of Sedo. “Our team speaks 27 different languages, so we have the rare ability to handle any kind of negotiation around the globe. With our cultural competency and language abilities, Sedo stands out as being one of the most qualified, proficient and truly international domain marketplace leaders.”
“Sedo’s expertise with international negotiations made it possible for us to acquire the domain name we needed for our branding strategy,” added DUDU Chairman Alibek Issaev.
With the sale of dudu.com for $1 million, Sedo’s top three public sales in 2011 are:
- Gambling.com ($2.5 million)
- Dudu.com ($1 million)
- Aktien.de (€500,000)
Sedo, an acronym for “Search Engine for Domain Offers,” is the leading domain marketplace and monetization provider. Headquartered in Cologne, Germany and with offices in London, England and Cambridge, Mass., Sedo has assembled the world's largest database of domain names for sale, with more than 15 million listings. The success of Sedo's model has attracted a global membership base of more than 1 million domain professionals.
About DUDU Communications
Founded in 2007, DUDU Communications is a team of professionals from Russia, Turkey, UAE, Germany and other countries. In April 2011, the Company launched Dudu, the world’s first multilingual social network that is unique in offering simultaneous translation from one language to another. Today, DUDU Communications is a software company with offices around the world, offering high-end IT solutions. The company actively engages in supporting new cultural and entertainment projects (cultural events, shows, musical performances etc.) For more information, please visit www.dudu.com