CHARLOTTE, N.C.--()--Sales Performance International (SPI), a global sales training and performance improvement firm, has released “The Successful Sales Formula™,” a free mobile learning (mLearning) module with support for iPhone, Android, and BlackBerry devices. The brief five minute mobile lesson teaches sales people a simple, highly effective approach for assessing the overall “strength” of their sales opportunities, using key principles of Solution Selling®. To access the free learning module, sales people can register on their smart phones at www.spisales.com/mobile, under the Mobile Learning section. Following registration, they can immediately begin the lesson, and return as often as needed to revisit key concepts.
According to Keith Eades, CEO of SPI, “We live in an increasingly mobile world – and smartphones are becoming a major platform for delivering content and knowledge. This new learning module is just the introduction for providing mobile access to key Solution Selling® principles, methods, and applications. As we have done with eLearning, we’re committed to being the industry leader in leveraging emerging business platforms to drive improved sales performance.”
The Successful Sales Formula™
According to the latest survey of sales managers conducted by CSO Insights, almost half of salespeople (46.2%) need improvement in qualifying opportunities. In addition, the research reveals only about 50% of forecasted deals actually close; this is because the traditional BANT (budget, authority, need, timeframe) model for assessing sales opportunities is often inadequate to accurately qualify these opportunities.
The Successful Sales Formula™ learning module expands the basis for realistically qualifying opportunities and provides insight into the overall “strength of sale” for sale each opportunity. In addition, the approach also reinforces the use of specific, proven techniques to help sales people navigate and win key deals. To learn more about the successful sales formula, visit http://www.spisales.com/Mobile-Learning-Applications/.
About Sales Performance International
Sales Performance International (SPI) is a global sales training and performance improvement firm dedicated to helping the world’s leading corporations drive measurable and sustainable revenue growth and operational sales performance improvement. SPI has assisted more than 1,000,000 sales and management professionals in more than 50 countries and 14 languages achieve higher levels of performance. SPI clients include: Compuware, Dell, Emerson Process Management, Manpower, Huawei, Maersk, Nike, Office Depot, Parker Hannifin, and Verizon. For more information, please visit www.spisales.com or www.solutionselling.com.

