Leading Retail Software and Solutions Providers Partner with Constant Contact

Integrations Work to Help Retailers Drive Repeat Business, Build Long-Term Customer Relationships

WALTHAM, Mass.--(BUSINESS WIRE)--Retail Pro International and Seamless Receipts have partnered with Constant Contact^®, Inc. (NASDAQ: CTCT) to help retailers bridge the gap between securing email addresses from customers and transferring those email addresses into marketing databases. Further, the integrations allow retailers to sharpen the focus of their marketing campaigns by more effectively targeting customers and prospects through segmentation.

“It’s a win for us any time we can help our customers save time, and this integration does just that”

These integrations allow retailers to eliminate the tedious process of manually extracting data from their Point of Sale (POS) system and, with just one click, move segmented customer lists directly to their Constant Contact Email Marketing database.

“For small businesses, time truly is money. Tools that simplify critical business processes and get small business owners back to their customers aren’t just nice-to-haves, they are must-haves,” said Rick Jensen, chief sales and marketing officer at Constant Contact. “These integrations are just one more way we can help our small businesses customers reduce inefficiencies and let them focus on building relationships with their customers and driving repeat business.”

Full customer name, address and phone number, as well as almost all other customer fields such as store credit, charge balance, and UDF fields can be exported from Retail Pro POS into Constant Contact, and with Seamless Receipts, retailers can deliver electronic receipts to customers, engaging them with branded communications and personalized promotions beyond the purchase.

“It’s a win for us any time we can help our customers save time, and this integration does just that,” said Kerry Lemos, CEO at Retail Pro International. “Together, we’re turning what used to be a time-consuming, manual process into an easy, automated step for our joint Constant Contact Email Marketing customers.”

All of these integrations are available now. To learn more about these or other applications that integrate with Constant Contact's online marketing tools, please visit the Constant Contact Marketplace: http://marketplace.constantcontact.com/.

About Constant Contact, Inc.

Constant Contact is revolutionizing the success formula for small organizations through affordable, easy-to-use Engagement MarketingTM tools that help create and grow customer relationships. More than 450,000 small businesses, nonprofits, and associations worldwide rely on Constant Contact to drive ongoing customer dialogs through email marketing, social media marketing, event marketing, and online surveys. All Constant Contact products come with unrivaled KnowHow, education, and free coaching with a personal touch, including award-winning customer support.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

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About Retail Pro

Retail Pro International, LLC is a global leader in Point of Sale, Store Operations, Merchandising, Planning, Business Intelligence, and Payment Processing software applications for the specialty retail industry. For over 20 years, Retail Pro has enabled specialty retailers to achieve their full potential through a unique, scalable, reliable, and highly customizable retail management solution.

Today, Retail Pro is used by more than 40,000 retail stores globally in markets such as fashion, luggage, footwear, collectibles, gifts, home furnishings, sporting goods, and accessories. With unparalleled functionality, flexibility and ease-of-use, Retail Pro has established itself as a trusted solution for today's specialty retailers worldwide. The solution is delivered through a global network of business partners to over 63 countries, translated in 18 languages.

For more information, please visit www.retailpro.com.