Merchant Warehouse Launches CB App Express, Allowing Agents in the Field to Sign Accounts in Half the Time Without All the Paperwork

Online application provides a streamlined and efficient process for acquiring merchants so agents can grow their portfolios

BOSTON--(BUSINESS WIRE)--Merchant Warehouse®, a leading innovator in secure payment processing solutions and merchant account services, today announced the release of CB App Express, an iPad application that allows sales agents in the field to sign new accounts from just about anywhere. The online application allows agents to acquire merchants more efficiently while avoiding the hassle of physical paperwork.

“Well over a decade ago when I was selling point-of-sales systems door to door, my briefcase was stuffed with paper, pens, calculators and whatever I needed to become a successful sales agent”

Powered by CurveNorth’s Merchant-Flo, a software solutions company based in Orange County, Calif., CB App Express is Merchant Warehouse’s latest innovation that takes mobility to a new level. This tool speeds the application process and gives agents more ways to control their business and increase productivity.

“Well over a decade ago when I was selling point-of-sales systems door to door, my briefcase was stuffed with paper, pens, calculators and whatever I needed to become a successful sales agent,” said Henry Helgeson, co-CEO of Merchant Warehouse. “Keeping all the compartments organized was a daily chore. CB App Express removes the mess, streamlines the process and allows agents to be more efficient. This tool allows for quicker submissions and approval of merchant accounts, decreases the amount of lost data and cuts down on the use of paper contracts. We expect this product to enhance our agents’ ability to grow their portfolios.”

One of the main benefits of this new tool is that agents don’t waste time making corrections to their faxed applications. In addition, anyone can start and complete an online merchant application. Merchants can complete applications on their own, or a sales associate can partially or fully complete the application, and simply have the merchant fill in any data if missing, and automatically sign directly online. Best of all – the agent now has all of the merchant documentation in one central location.

Merchant Warehouse is so excited about this tool that they are practically giving away iPads for free. All an agent has to do is receive 12 approvals using CB App Express and we will reimburse them for the iPad (up to a $630 value). Rules and restrictions apply. Visit merchantwarehouse.com/appexpress to learn more.

About Merchant Warehouse

Merchant Warehouse is an award winning provider of payment processing solutions and merchant account services to small businesses, independent sales agents and partners nationwide. As an industry leader, Merchant Warehouse is committed to ensuring its merchants, agents and partners are offered the most forward thinking payment options available; delivering PCI compliant solutions that minimize the complexities of compliance for merchants of all sizes. The company offers competitive partner, agent and affiliate programs focused on providing comprehensive revenue opportunities as well as service, support and industry education. Headquartered in Boston, MA, since 1998, Merchant Warehouse continues to provide account services to hundreds of thousands of merchants and serves hundreds of agents and partners. For more information on Merchant Warehouse and partnership opportunities please visit merchantwarehouse.com.