Blizzards of Miracles: Thursday, Aug. 11 is DQ® Miracle Treat Day

Sixth annual fundraiser benefits Children’s Miracle Network Hospitals® throughout North America

--()--American Dairy Queen Corporation:

WHO:

 

Participating Dairy Queen® and DQ Grill & Chill® locations throughout the United States and Canada

 

WHAT:

Will help make miracles for hospitalized children during the sixth annual Dairy Queen Miracle Treat Day, when $1 or more from every Blizzard® Treat sold will be donated to Children’s Miracle Network Hospitals, a charity that raises funds for 170 children’s hospitals across the United States and Canada. All donations collected on Miracle Treat Day stay in the communities in which they are raised to support local kids at area Children’s Miracle Network Hospitals.

 

WHEN:

All day on Thursday, Aug. 11
 

WHERE:

Visit MiracleTreatDay.com for the nearest participating Dairy Queen or DQ Grill & Chill location.

 

VISUALS:

1. People of all ages lined up at local Dairy Queen restaurants to purchase Blizzard Treats for a good cause.

2. Dairy Queen team members serving Blizzard Treats upside-down to smiling families and friends.

ADDITIONAL INFORMATION:

The original Oreo® will be the featured Miracle Treat Day Blizzard of the Day. The Oreo Blizzard Treat still holds the title as the most popular Blizzard flavor since the Blizzard Treat burst onto the scene in 1985. New flavor Nutter Butter® is the Blizzard of the Month for August or customers can choose from any of the currently featured flavors on Miracle Treat Day.

The Dairy Queen system is one of the top 10 contributors to Children’s Miracle Network Hospitals, having raised more than $86 million since 1984. Last year Dairy Queen locations across the United States and Canada raised nearly $5 million on Miracle Treat Day.

About Children’s Miracle Network Hospitals

Children’s Miracle Network Hospitals raises funds for 170 children’s hospitals across the United States and Canada, which, in turn, use the money where it’s needed the most. When a donation is given it stays in the community, helping local kids. Since 1983, Children’s Miracle Network Hospitals has raised more than $4 billion, most of it $1 at a time. These donations have gone to support research and training, purchase equipment, and pay for uncompensated care, all in support of our mission to save and improve the lives of as many children as possible. Learn more at CMNHospitals.org.

About ADQ:

American Dairy Queen Corporation (ADQ), which is headquartered in Minneapolis, Minn., develops, licenses and services a system of more than 5,900 Dairy Queen® stores in the United States, Canada and 16 other countries. ADQ is part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway. For more information, visit DairyQueen.com.

Contacts

Pierson Grant Public Relations
Chris Feeley, 954-776-1999, ext. 237
cfeeley@piersongrant.com
or
American Dairy Queen Corporation
Dean Peters, 952-830-0204
dean.peters@idq.com

Release Summary

Thursday, Aug. 11 is DQ® Miracle Treat Day Sixth annual fundraiser benefits 170 Children’s Miracle Network Hospitals® throughout North America.

Contacts

Pierson Grant Public Relations
Chris Feeley, 954-776-1999, ext. 237
cfeeley@piersongrant.com
or
American Dairy Queen Corporation
Dean Peters, 952-830-0204
dean.peters@idq.com