CORRECTING and REPLACING Afternic’s Expansion Leads to Doubling of Domain Sales

Dramatic Network Expansion Is Transforming Domain Aftermarket

(Graphic: Business Wire)

(Graphic: Business Wire)

CORRECTION... by Afternic DLS/NameMedia

WALTHAM, Mass.--()--Please replace the release dated July 27, 2011 with the follow corrected version due to multiple revisions.

The corrected release reads:

AFTERNIC’S EXPANSION LEADS TO DOUBLING OF DOMAIN SALES

Dramatic Network Expansion Is Transforming Domain Aftermarket

Afternic’s Domain Listing Service (DLS) today announced a 94% jump in year-over-year sales volume for the first half of 2011, marking the strongest growth in its history. This compares to growth of less than 3% that was reported by another domain marketplace.

DLS growth is fueled by an unmatched partner network that has expanded by more than 20% this year alone. It is the world’s largest integrated domain marketplace, with more than 70 global partners including six of the world’s top ten domain resellers.

No other domain marketplace offers an exclusive roster of “Instant Transfer Enabled” partners that include: eNom, Network Solutions, Moniker, Register, Name.com, BulkRegister and, beginning this Fall, Tucows.

In addition to robust sales growth and rapid network expansion, Afternic’s unique “Instant Domain Transfer” capabilities are revolutionizing the domain aftermarket. By eliminating the lengthy escrow process, “Instant Domain Transfer” makes the aftermarket domain purchase akin to that of registering a new domain. Domain buyers gain immediate control of the purchased name, allowing them to launch their online venture without delays. This increases buyer satisfaction and improves conversion to sale, at higher average sales prices than for traditional aftermarket domain transactions.

Afternic’s success, and the appeal of an integrated parking and sales platform, is attracting thousands of domain investors seeking a complete domain monetization solution. The platform simplifies portfolio management and is backed by the industry’s largest and most successful sales team.

“We are delighted to offer domain investors a superior choice for domain sales and parking. This is an exciting time for Afternic. As we build momentum toward a unified aftermarket we believe that we will see even stronger growth in the future, benefitting both domain sellers and domain buyers,” said Jason Miner, Senior Vice President at NameMedia and General Manager of Afternic.

About Afternic/NameMedia

Afternic DLS is the world’s largest domain marketplace, partnering with the world’s leading domain registrars and resellers. Through DLS, domains are promoted for sale to millions of domain buyers worldwide.

Afternic is part of NameMedia, a leader in the acquisition, development and trading of digital real estate through a network of highly targeted websites and a marketplace for premium domain names. The company’s website development focuses on creating compelling online communities in niche categories. The company’s marketplace allows owners of premium domain names to list their domain properties for sale, and for domain buyers to review the largest available inventory. Through its ownership of one of the largest domain portfolios in the world, its innovative website development platform, and its broad distribution, NameMedia now serves more than 50 million visitors to its network of websites and sells domains to customers in more than 100 countries. Headquartered outside Boston in Waltham, Massachusetts, more information is available at www.namemedia.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6809657&lang=en

Contacts

For Afternic
Ellen O’Brien, 781-839-2873
eobrien@namemedia.com

Contacts

For Afternic
Ellen O’Brien, 781-839-2873
eobrien@namemedia.com