ORLANDO--(BUSINESS WIRE)--Travel Media Group, a division of Dominion Enterprises, has launched the next generation in online marketing and reputation management tools with the announcement of their new marketing & design division, Travel Media Interactive.
Travel Media Interactive has brought together experts in interactive media and online marketing to provide the hotel industry with a full suite of marketing products.
“We understand that for the independent hotel industry, it can be very difficult to effectively compete online in their property’s market,” explained Jose Baerga, business development manager of Travel Media Interactive. “Through our customized and fully optimized hospitality websites and online reservation & inventory management system, we plan on leveling that playing field.”
Travel Media Interactive is currently building custom websites for hotels that can take advantage of a user-friendly content management system, SEO optimization, analytics, hosting and more. For Travel Media Group clients that are currently utilizing the company’s RoomSaver.com website, their existing marketing campaign will be automatically integrated into the new website.
Beyond simply building and managing websites, Travel Media Interactive also introduced EstadiaTM, an online reservation and inventory management system. This expansive interactive tool will be an integrated feature in all websites that do not currently have their own booking engine.
In describing Travel Media Interactive’s unique business model, Mark Novak, vice president and general manger of Travel Media Group, said, “There are other services out there that can build and even manage websites for hotels. What we want to do is offer hotels an option where they can get access to all of these services in one place while still making it affordable.”
”Hotel owners are currently wearing many hats, and often they do not have the luxury of a full service marketing team,” Baerga added. “Our mission is to develop solutions that make online marketing accessible and manageable while still providing support along the way.”
During its initial launch, Travel Media Interactive has already developed websites for several properties and recently created significant buzz and excitement at the 2011 AAHOA national convention in Las Vegas.
About Dominion Enterprises
Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. Headquartered in Norfolk, Va., with 4,900 employees nationwide, the company provides a comprehensive suite of technology-based marketing solutions, more than 40 market-leading Web sites, and 280 magazines. For more information, visit www.dominionenterprises.com.