Hospitals and Clinics Across the U.S. Are Taking Advantage of Avvo.com to Help Their Doctors Attract New Patients Online

SEATTLE--(BUSINESS WIRE)--More than 10,000 physicians from hospitals and medical clinics across the United States have already claimed their profiles on Avvo (www.avvo.com), the world’s largest online directory for doctors and lawyers. Avvo provides a simple way for hospitals to quickly and easily claim the profiles of doctors within their organization using the website’s Group Claim capability.

“Avvo already provides an easy, free way for every physician in the U.S. to have a comprehensive online profile that showcases their medical career and accomplishments – that’s a strong marketing tool for any working doctor interested in furthering their reputation with patients and other medical professionals”

Prestigious hospitals and clinics including Nationwide Children’s Hospital, LifeBridge Health, Group Health, Greenville Health System, Pacific Medical Centers, Seattle Cancer Care Alliance, Neonatology Associates, Orthopedic Physician Associates, the Mayo Clinic and many others have already taken advantage of this free marketing and prospecting tool that instantly puts their doctors in touch with hundreds of potential new patients in their area.

Karyn Beckley, Vice President of Marketing and Administrative Services at Pacific Medical Centers, said that the physicians in their group practice have reaped benefits as a result of claiming their online Avvo profiles: “Avvo’s Group Claim is a good tool to help our physicians connect with new patients and referring doctors, manage their online reputation, and grow awareness for their credentials and specialty areas. It’s been helpful in terms of our doctors becoming more accessible and visible in the community.”

“Avvo already provides an easy, free way for every physician in the U.S. to have a comprehensive online profile that showcases their medical career and accomplishments – that’s a strong marketing tool for any working doctor interested in furthering their reputation with patients and other medical professionals,” said Mark Britton, founder and CEO of Avvo.com. “Now with our hospital Group Claim capability, hospitals and clinics can help the doctors within their group ‘own’ their online profile – and in turn broaden awareness for their facility. It’s a win-win for physicians and for hospitals.”

Now that more and more people are researching their medical issues online, it's important for hospitals to ensure that the online profiles for every doctor in their organization are as complete as possible on Avvo. Doctors are busy and often don’t have to time to keep their online records updated. Profiles for more than 800,000 U.S. physicians already exist on Avvo – they simply need to be claimed.

With Avvo’s Group Claim program, hospitals can claim the profiles for every physician in their organization—all at once. Not only does this help ensure that the hospital’s information is correct and consistent for each physician, but it also enables hospitals to help manage the online reputations of the physicians in their group – and help those doctors to more effectively attract new patients and referrals searching on the Web.

Most importantly, claiming a doctor’s profile offers the power to further showcase both his or her proven track record (including compelling third-party evaluations, peer endorsements, patient reviews and the doctor’s numerical Avvo Rating) – and also provides hospitals with the opportunity to showcase specifics about their organization. Additionally, a doctor’s profile is “search engine optimized” so that potential and existing patients – as well as referring physicians – can more easily find that individual, as well as the hospital that he or she is affiliated with, on Avvo and on search engines such as Google, Yahoo! and Bing.

For more information on how to take advantage of Avvo’s many ways to build credibility and share reputation online visit www.avvo.com.

About Avvo

Avvo empowers consumers to handle legal and medical matters with confidence. Avvo offers a free Question and Answer forum, where consumers can ask questions – anonymously if need be – and receive answers from rated doctors and lawyers. Avvo offers free ratings and profiles for over 90 percent of the practicing lawyers and doctors in the US, including the industry-leading Avvo Rating, patient and client reviews and peer endorsements. For each professional, Avvo also researches and displays their education, work experience, industry achievements and disciplinary records. Launched in 2007, Avvo is privately held, with funding from private investors, Benchmark Capital, Ignition Partners and DAG Ventures. For more information, visit www.avvo.com.