Research and Markets: Professional Web Video. Plan, Produce, Distribute, Promote, and Monetize Quality Video

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/6ce186/professional_web_v) has announced the addition of Elsevier Science and Technology's new report "Professional Web Video. Plan, Produce, Distribute, Promote, and Monetize Quality Video" to their offering.

“Professional Web Video. Plan, Produce, Distribute, Promote, and Monetize Quality Video”

Add professional-level video to your Web communications toolbox with a complete understanding of the process, potential and limitations of Web video. Step up from the mini-cam experience with this solid introduction to professional planning and production techniques, ensuring that your video meets the same standards you set for every other communication program element. Audio, lighting, editing, encoding, are just a few of the essentials you learn how the pros produce top notch video for the Web. The companion Web site includes planning and production templates, demo files, and blog updates to help you put it all to work for you on a daily basis.

• Production management from soup to nuts in an accessible form
• Full color presents lively, engaging illustrations of the professional team executing every facet of the job
• Companion web site featuring planning and production templates, demo files, and blog updates

Key Topics Covered:

Chapter 1: Making Great Web Video

Chapter 2: Essential Preproduction

Chapter 3: Audio is Half You Program

Chapter 4: Great Video Needs Great Lighting

Chapter 5: Videography for the Web

Chapter 6: Telling Your Story with Visuals

Chapter 7: Editing Considerations

Chapter 8: Encoding Video for the Web

Chapter 9: Understanding Flash Video

Chapter 10: Podcasting & RSS Essentials

Chapter 11: Hosting the Video

Chapter 12: Promoting Your Video

Chapter 13: Monetizing Your Video

Authors:

Harrington, Richard.: A digital video expert and a trained business professional, Rich understands both the creative and management sides of the visual communications industry. He's held such diverse jobs as directing newscasts and publishing music magazines, to managing a production department and consulting non-profit agencies. Rich graduated from Drake University School of Journalism with dual degrees in Broadcast News and Radio-Television Production. He also holds a master's degree in Project Management from Keller Graduate School of Management.

Weiser, Mark.: Mark merges creative talents with bottom-line realism. With extensive experience as both a videographer and producer, Mark knows how to maximize budgets, locations, and production opportunities. Mark holds a B.A. from the College of William and Mary and a Masters in Communications with a concentration in Film and Video from the American University.

For more information visit http://www.researchandmarkets.com/research/6ce186/professional_web_v