Fight Crime in Batman: Arkham City This Fall with the Batarang Controller from POWER A

Batarang Controller for PLAYSTATION® 3 and Xbox 360® to Debut at E3 EXPO June 7-9 in Los Angeles

E3 Expo 2011

LOS ANGELES--()--E3 EXPO, Booth #5522 West Hall -- POWER A today announced it will debut official Batarang controllers for Batman Arkham City at the E3 Expo June 7-9 in Los Angeles. Developed by Rocksteady Studios and based on DC Comics’ core Batman property, Batman: Arkham City is published worldwide by Warner Bros. Interactive Entertainment. Batman fans will revel in the authenticity of the design of the Batarang, while gamers will appreciate the comfort and performance that POWER A brings to these one-of-a-kind controllers. The Batarang controller for PLAYSTATION® 3 is wireless with reverse analog sticks and a Batman-themed USB RF receiver. The Batarang controller for Xbox 360® is a wired controller with a 10-foot / 3m inline release cable.

"POWER A understands the high quality standard that partnering with a legendary brand such as Batman demands," said John Moore, vice president of product development and marketing for POWER A. "We are committed to making the best possible controller to amplify the experience players have with Batman: Arkham City, and the Batarang does just that. It's not just a great Batman collectible, but a high-performance controller worthy of the Batman: Arkham City game.”

The Batman: Arkham City Batarang controller will be available at key retailers in conjunction with the game's October 18, 2011 North American release date.

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

About Warner Bros. Interactive Entertainment

Warner Bros. Interactive Entertainment, a division of Warner Bros. Home Entertainment Group, is a premier worldwide publisher, developer, licensor and distributor of entertainment content for the interactive space across all current and future platforms, including console, handheld and PC-based gaming for both internal and third party game titles.

About DC Entertainment

DC Entertainment, home to such iconic DC Comics properties as Superman, Batman, Green Lantern, Wonder Woman, The Flash, MAD Magazine, and Fables, is the creative division charged with strategically integrating across Warner Bros. and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its superheroic characters across all media, including but not limited to film, television, consumer products, home entertainment, and interactive games. Publishing over 1,000 comic books, graphic novels and magazines each year, DC Comics is the largest English-language publisher of comics in the world.

About Rocksteady Studios Ltd

Rocksteady Studios is a multi-award winning videogame developer based in London, England. Located in a spacious, purpose built converted factory, with full motion capture and audio studio capabilities, Rocksteady is an energetic company formed by a core team of senior industry professionals. This creates an ideal balance of drive, talent, proven methods, experience and cutting edge technology to make AAA games. Now employing over 90 people, Rocksteady's mission is to be a highly professional, efficient company whose purpose is to make great games, and have happy and healthy team members. This philosophy is the heart and soul of the company. Rocksteady received the coveted ‘studio of the year’ award at the 2009 VGA awards.

About POWER A

POWER A creates reliable, high quality and innovative accessories that amplify consumers' experiences with the world's best technologies. This consumer products division of Seattle-based BDA, Inc. partners with some of the most popular consumer electronics companies in the world, including Nintendo of America Inc., Sony Computer Entertainment America LLC, Microsoft® and Apple®. Committed to producing the safest products possible, POWER A carefully monitors product development and quality assurance to exceed the testing requirements of its licensors. POWER A products are available at major retailers in North America, Europe, Australia and Latin America. To learn more about POWER A accessories, please visit www.PowerA.com. POWER A: Amplify Your Experience™.

BATMAN: ARKHAM CITY software © 2011 Warner Bros. Entertainment Inc. Developed by Rocksteady Studios Ltd. Microsoft, Windows, the Windows Vista Start button, Xbox, Xbox 360, Xbox LIVE, Xbox, 'Games for Windows' and the Windows Vista Start button logo are trademarks of the Microsoft group of companies and are used under license from Microsoft. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. All other trademarks and copyrights are the property of their respective owners. All rights reserved.

BATMAN and all characters, their distinctive likenesses, and related elements are trademarks of DC Comics © 2011. All Rights Reserved.

WB GAMES LOGO, WB SHIELD: ™ & © Warner Bros. Entertainment Inc.
(s11)

Microsoft, Xbox, Xbox 360, Xbox LIVE, the Xbox logos, and the Xbox LIVE logo are either registered trademarks or trademarks of Microsoft Corporation in the U.S. and/or other countries.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6747676&lang=en.

Contacts

Step 3 for POWER A
Neil Wood, 805-687-7410
PowerA@step-3.com
or
Warner Bros. Consumer Products
Janice Aguilar-Herrero, 818-954-3821
janice.aguilar-herrero@wbconsultant.com
or
Warner Bros. Interactive Entertainment
Kehau Rodenhurst, 818-977-3340
kehau.rodenhurst@warnerbros.com

POWER A's official Batarang controllers for Batman Arkham City will be at the E3 Expo June 7-9 in Los Angeles. (Photo: Business Wire)

POWER A's official Batarang controllers for Batman Arkham City will be at the E3 Expo June 7-9 in Los Angeles. (Photo: Business Wire)

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Release Summary

POWER A announced it will debut official Batarang controllers for Batman Arkham City at the E3 Expo June 7-9 in Los Angeles.

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Contacts

Step 3 for POWER A
Neil Wood, 805-687-7410
PowerA@step-3.com
or
Warner Bros. Consumer Products
Janice Aguilar-Herrero, 818-954-3821
janice.aguilar-herrero@wbconsultant.com
or
Warner Bros. Interactive Entertainment
Kehau Rodenhurst, 818-977-3340
kehau.rodenhurst@warnerbros.com