T-Mobile Appoints Tim Adams as Vice President General Manager of its Minnesota/Wisconsin Region

Adams to Oversee Local Sales and Operations as Company Focuses on Regionalization Efforts

MINNEAPOLIS--(BUSINESS WIRE)--As T-Mobile USA increases its presence in Minnesota and Wisconsin, the company has appointed Tim Adams as the region’s first vice president general manager, responsible for all sales across all channels in the region. Adams, who is based in the Minneapolis area, is also responsible for profitable customer growth and retention, with full profit and loss (P&L) accountability in Minnesota and Wisconsin.

“T-Mobile customers in Minnesota and Wisconsin are fortunate to have someone locally, like Tim, who knows what makes the area unique, and is dedicated to ensuring local customers receive the award-winning T-Mobile service they expect”

T-Mobile began its regionalization efforts earlier this year to enable its vice presidents/general managers to invest in and run their markets as individual business units. Adams will have the ability to influence network investment, store locations, customer offers, and local marketing programs.

Adams brings more than 22 years of experience in sales leadership and operational execution with several Fortune 500 companies. He joins T-Mobile from Blockbuster, Inc. where he was the zone vice president of sales and operations. In that role he was responsible for seven regions in the eastern half of the United States, with full P&L responsibility for more than 1,700 store locations. At Blockbuster, Adams’ teams consistently ranked top in the country for overall profitability revenue growth per visit, average check increases, and employee/customer satisfaction scores. He was instrumental in implementing several key projects that resulted in significant cost efficiencies, higher customer satisfaction and improved product mix which increased gross margins.

Prior to Blockbuster, Adams held various progressive leadership roles at Gateway Inc, Office Depot, and Sam’s Club Inc., ranging from general manager to region sales and operations director. At Gateway, Adams led sales training programs for new products launches and launched a leadership development program to maximize growth opportunities for high-performing sales leaders. He also was responsible for six regions in the Southeastern U.S., with full P&L responsibility for more than 500 store locations along with 350 “store in store” locations.

The Minnesota/Wisconsin region, which has 918,000 customers, consists of 38 retail stores, 19 branded locations, an additional 71 partner stores, as well as more than 320 national retail partner stores. The company employs approximately 540 employees in the Minnesota/Wisconsin region across retail stores, enterprise sales, mid-market - B2B, small business – B2B, operations, finance, engineering, local marketing, human resources, customer care centers and other various functions.

“T-Mobile customers in Minnesota and Wisconsin are fortunate to have someone locally, like Tim, who knows what makes the area unique, and is dedicated to ensuring local customers receive the award-winning T-Mobile service they expect,” said Pancho Hall, senior vice president, central area, T-Mobile USA.

Adams and his wife enjoy a busy schedule, which includes watching their three children play various team sports year round. He holds a Bachelor of Science degree in Communications from Indiana State University.

About T-Mobile USA, Inc.

Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG (OTCQX:DTEGY). By the end of the first quarter of 2011, approximately 128 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — 33.6 million by T-Mobile USA — all via a common technology platform based on GSM and UMTS and additionally HSPA+/HSPA+42. T-Mobile USA’s innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG. For further information on Deutsche Telekom, please visit www.telekom.de/investor-relations.