NEW YORK--(BUSINESS WIRE)--AOL Advertising today announced that Amy Starwalt has been named Industry Practice Head for the Finance category. Starwalt will be responsible for partnering with sales leadership to execute a national industry-specific strategy, in addition to playing an active role in generating new business. She will also represent AOL at industry events providing insights and trends in the industry. She will be based in the Chicago office.
Five Industry Practice Heads, including CPG/Health, Travel, Automotive, Finance and Entertainment, were announced today as part of the newly formed Industry Development team led by John Burke who joined AOL earlier this year. Technology and Retail Industry Practice Heads will be named in the next month.
“The Industry Development team is the next evolution of our strategy to be the most customer centric sales team in the marketplace,” said John Burke, Senior Vice President, Global Sales Strategy. “The Industry Practice Head brings domain expertise, strategic vision and significant client experience in their respective categories.”
Burke continued, “Amy Stalwart's extensive experience within the Finance category gives her deep industry expertise and institutional knowledge. I am confident she will engage with the industry in new and innovative ways driving premium advertising campaigns around compelling content and customer interactions."
Starwalt joined AOL in 2010 and has been leading the company’s national effort to grow client businesses and drive revenue in the Finance category. She has led partnerships with finance clients in the Midwest to develop and execute innovative marketing programs and strategic partnerships to drive ad sales. Prior to joining AOL, Starwalt was the Sales Development lead in the Midwest for Bloomberg Businessweek. She also previously worked at Leo Burnett USA for nearly a decade managing blue chip clients like Morgan Stanley, Allstate and Disney.
“I’m excited to take on this new leadership position at AOL to build out and execute our national strategy in the finance industry,” said Starwalt. “AOL is devoted to creating innovative, strategic platforms, products and solutions for marketers, and I believe that my experience and client relationships will help me thrive in this new role.”
About AOL
AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL's owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL's consumer offerings.
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