Research and Markets: What Environmental Lawyers Need to Know about the Proposed Revisions to the Green Guides

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/cc254f/what_environmental) has announced the addition of the "What Environmental Lawyers Need to Know about the Proposed Revisions to the Green Guides " audio-conference to their offering.

“Just in time information to improve knowledge of current topics and trends. - Thomas M. Armstrong, Attorney, Reid and Riege”

"What Environmental Lawyers Need to Know about the Proposed Revisions to the Green Guides" is a time efficient way to be in-the-know on the proposed revisions to the "Guides for the Use of Environmental Marketing Claims (the Green Guides)", first issued by the FTC in 1992 to help marketers ensure that the environmental claims they are making are truthful and substantiated. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod, iPad, Kindle or printed out) to get up to speed on the proposed revisions, understand the new guidelines for green or eco-friendly claims, renewable energy claims, renewable materials claims, carbon offset claims, the use of certifications and seals of approval, and the three-tiered analysis for disclosing the availability of recycling programs, and learn what you should be doing right now to make sure you and your clients are ready to comply with the new revisions. Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.

The webinar is led by an expert on the proposed revisions to the Green Guides, Eric Boyd (Partner, Seyfarth Shaw LLP), and focuses on:

• Everything you need to know in 60 minutes about the nuts and bolts of the FTC's proposed revisions to the Green Guides, its impact on your clients making environmental marketing claims, and what actions you should be taking right now to make sure you and your clients are prepared to comply with the new guidelines
• A comprehensive overview of the proposed revisions to the Green Guides and how they impact marketers making environmental claims, including a detailed look at the ban on unqualified, general claims that a product is green or eco-friendly, the requirement for marketers using certifications or seals of approval to disclose material connections to the certifier, the three-tiered analysis for disclosing the availability of recycling programs (substantial majority, significant percentage, less than significant percentage), the request that marketers making renewable materials and renewable energy claims provide specific information about the materials and energy used, and the requirement that marketers making carbon offset claims disclose if the emission reductions that are being offset by a consumer's purchase will not occur within two years
• Perspective on the impact of the Green Guide's proposed revisions on your clients making environmental marketing claims, including practical advice on what you should be doing right now to make sure you and your clients are in a position to comply with the new rules
• The 10 questions most asked by environmental lawyers and their clients regarding what they need to start doing right now to prepare for the proposed revisions to the Green Guides
• Case studies of what other environmental lawyers are already doing to prepare for the impact of the proposed revisions and important lessons learned

Praise for ExecSense Webinars:

"An expeditious way to obtain authoritative current information and ideas on a subject of interest." - David Kera, Partner, Oblon Spivak

"Just in time information to improve knowledge of current topics and trends. - Thomas M. Armstrong, Attorney, Reid and Riege

"Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time." - Brian K. Moore, HR Communications, Humana

For more information visit http://www.researchandmarkets.com/research/cc254f/what_environmental