--(BUSINESS WIRE)--DataFlux:
WHAT:
“Building a Unified View of Enterprise Data: Strategies to Enable Long-Term Success”
DataFlux, a leading provider of data management solutions, is sponsoring a series of free, half-day events which will feature master data management (MDM) experts David Loshin and Mazhar Leghari discussing the concrete actions required to achieve practical benefits from MDM. These events, produced by TechTarget Custom Media, will take place from the end of March until May 2011 across the U.S.
Renowned MDM expert David Loshin, president of Knowledge Integrity, Inc., will present a keynote address exploring how to derive quick, tangible value from your data management strategy, including the importance of standardized semantics, consolidated metadata and, most critically, data quality improvement. By adopting a business-driven approach to data quality, data governance and MDM initiatives, attendees will learn the most effective way to achieve clearly defined business objectives along with measurable metrics to ensure long-term success, including:
- Increased revenue and customer share
- Reduced M&A costs
- Increased employee productivity
- Improved compliance and risk management capabilities
- Improvement in optimizing marketing and sales promotions
Additionally, Mazhar Leghari, senior director of market strategy at DataFlux, will present a session on “Realizing the Practical Benefits of MDM,” followed by an interactive panel discussion.
WHEN AND WHERE:
Atlanta, GA
Tues. March 29
JW Marriott Atlanta Buckhead
Irvine, CA
Tues. April 12
Hyatt Regency Irvine
Denver, CO
Thurs. April 28
Hyatt Regency Denver Tech Center
New York, NY
Tues. May 3
Omni Berkshire Place
Chicago, IL
Tues. May 10
Hyatt Regency Chicago
Dallas, TX
Thurs. May 12
Dallas Marriott City Center
Reston, VA
Tues. May 24
Sheraton Reston
ABOUT THE SPEAKERS:
David Loshin – President, Knowledge Integrity, Inc.
David Loshin is a respected industry thought leader specializing in customized information management solutions and strategic consulting. David is the author of Master Data Management (Morgan Kaufmann 2008) and two books on data management: Enterprise Knowledge Management – The Data Quality Approach (Morgan Kaufmann 2001), focusing on data quality management and Business Intelligence – The Savvy Manager’s Guide (Morgan Kaufmann 2003), about business intelligence and information value. David is also the author of The Practitioner’s Guide to Data Quality Improvement. He is an internationally recognized expert and invited speaker on maximizing the value of information.
Mazhar Leghari – Sr. Director, Market Strategy, DataFlux
Mazhar is primarily responsible for delivering strategic insight for product marketing, field enablement, sales support, demand generation and business development, leveraging his deep experience in master data management (MDM) market expansion. Prior to joining DataFlux, Mazhar was with Oracle, where he spent five years as a solution architect and product manager for MDM.
About DataFlux
DataFlux enables business agility and IT efficiency by providing innovative data management technology and services that transform data into a strategic asset. A wholly owned subsidiary of SAS (www.sas.com), DataFlux helps organizations manage critical aspects of data through unified technologies and expertise that provide the benefits of data quality, data integration and master data management (MDM). To learn more visit www.dataflux.com.
DataFlux and all other DataFlux Corporation LLC product or service names are registered trademarks or trademarks of, or licensed to, DataFlux Corporation LLC in the USA and other countries. ® indicates USA registration. Other brand and product names are trademarks of their respective companies.