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March 07, 2011 08:08 AM Eastern Daylight Time 

ZoomSafer Closes Additional $1.1 Million Financing

White Birch Capital Backs Further Development of Software to Keep Commercial Drivers Off of Cell Phones

CTIA WIRELESS 2011

RESTON, Va.--(BUSINESS WIRE)--ZoomSafer, the leading provider of risk management software to prevent employee use of mobile phones while driving, announced today that it has raised an additional $1.1 million round of financing from White Birch Capital and SugarOak Holdings. Proceeds will fund expanded marketing and further development of the company’s patented and award-winning software products.

“Employees who text, email or browse the web while driving are a ticking-time-bomb in terms of corporate liability, which is why companies must protect themselves”

“Employees who text, email or browse the web while driving are a ticking-time-bomb in terms of corporate liability, which is why companies must protect themselves,” said Matt Howard, Founder and CEO of ZoomSafer. “This additional financing will enable us to strengthen our existing products, expand marketing, and help more fleets to comply with regulations, reduce crashes and save money.”

“Companies that apply resources to monitor and minimize employee use of mobile phones while driving are likely to perform better than those who don’t,” said Bob Spass, Managing Partner at White Birch Capital and Founding Partner at Capital Z Partners. "ZoomSafer’s software meets a growing corporate need to manage employee driving risks and we’re excited to partner with them as they continue to grow."

“Control and prevention of distracted driving is one of the most difficult challenges that fleet operators face today,” said Sandeep Kar, Manager of Commercial Vehicle Research at Frost & Sullivan. “ZoomSafer has pioneered an innovative set of products and is uniquely positioned to help fleet customers address the challenges associated with distracted driving.”

For fleets equipped with smartphones, FleetSafer Mobile delivers an active policy enforcement solution that automatically prevents employees from texting, emailing or browsing the web while driving.

For fleets equipped with any type of mobile phone, FleetSafer Vision delivers a one-of-a-kind, cloud-based analytics service that enables corporate management to empirically measure employee use of phones while driving (no on-device software required).

ZoomSafer was recently recognized as the recipient of the 2011 Frost & Sullivan North American Product Differentiation Excellence Award for Distracted Driving Prevention and as a finalist in CTIA - The Wireless Association’s BIG Idea innovation contest.

About ZoomSafer: ZoomSafer is the leading provider of enterprise software to prevent distracted driving. FleetSafer™ software solutions enable employers to measure, manage and enforce cell phone usage policies to reduce crashes, risk, liability and expense. For more information, please visit www.zoomsafer.com.

About White Birch Capital: White Birch is an early stage investment fund dedicated to helping talented entrepreneurs foster intelligent ideas and brighter futures. Additional information on White Birch Capital is available at http://www.whitebirchcapital.com.

Contacts

For ZoomSafer
Jason Ovitt, 847-275-2553
jovitt@asylumpr.com

http://zoomsafer.com

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